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Text message marketing and lead generation for real estate professionals.
Text message marketing and lead generation for real estate professionals.
A real estate CRM solution to manage, develop, and drive the selling of residential and commercial property, and more.
A real estate CRM solution to manage, develop, and drive the selling of residential and commercial property, and more.
Automated lead response solution that delivers informative presentations to your real estate prospects.
Automated lead response solution that delivers informative presentations to your real estate prospects.
Herramientas de reserva en línea, herramientas de valoración instantánea, plataforma de comunicación y herramientas de validación de clientes potenciales para agentes inmobiliarios.
Herramientas de reserva en línea, herramientas de valoración instantánea, plataforma de comunicación y herramientas de validación de clientes potenciales para agentes inmobiliarios.
ItaQuod is the first CRM with built-in Structure that ensures QUALITY DATA. Not only do we offer an innovative way to ensure that complete, consistent, quality information is captured and organized, but we have also introduced innovations to SPEED UP the entry of data, the finding, and consumption of data, and the ability for team members to collaborate and coach on that information. We also offer mobile applications for iPhone and Android.
The 1st CRM with built-in STRUCTURE to ensure QUALITY data is captured; along with SPEED features to capture, consume, and collaborate.
Innovative & complete solution that goes beyond CRM & process automations, integrating with all kinds of external tools and software.
Innovative & complete solution that goes beyond CRM & process automations, integrating with all kinds of external tools and software.
Exclusive CRM for realtors to manage their business and tremendously improve how they serve their clients.
Exclusive CRM for realtors to manage their business and tremendously improve how they serve their clients.
Real estate CRM that helps businesses of all sizes with listing management, follow up, prospecting, and follow-up tools.
Real estate CRM that helps businesses of all sizes with listing management, follow up, prospecting, and follow-up tools.
Helping Real Estate experts get highly qualified leads with reasonable cost & build a long relationship with their customers.
Helping Real Estate experts get highly qualified leads with reasonable cost & build a long relationship with their customers.
Connects all project participants on a centralized software platform throughout the entire project lifecylce.
Connects all project participants on a centralized software platform throughout the entire project lifecylce.
A real estate promotion management software that lets you track your projects in real time.
A real estate promotion management software that lets you track your projects in real time.
Immobilien CRM is an industry-specific extension for EspoCRM, which makes it possible to transform EspoCRM into a competitive full-fledged software for real estate marketer. One of the key benefits of real estate CRM compared to other similar solutions is that the system focuses on people and their relationships, what makes Immobilien CRM more valuable for real estate agents.
Immobilien CRM is an industry-specific extension for EspoCRM, which makes it possible to transform EspoCRM into a competitive full-fled
CRM extranet that enables marketers and real estate developers to track salesforce, optimize and manage marketing campaigns.
CRM extranet that enables marketers and real estate developers to track salesforce, optimize and manage marketing campaigns.
Modern software for real estate agents - based on Microsoft Dynamics CRM.
365immo, the modern software for real estate agents, is a complete solution that supports you with comprehensive, industry-specific functionalities for the acquisition, management and sale of properties, customer management and customer communication as well as internal organization.
Modern software for real estate agents - based on Microsoft Dynamics CRM.
Real estate property marketing solution that makes it easy for brokers to manage contacts, analyze sales process, coordinate appointments, search and match objects.
Real estate property marketing solution that makes it easy for you to manage contacts, analyze sales process, search and match objects.
Real estate CRM built for real estate agents that helps them access all leads and their status at one place.
Real estate CRM built for real estate agents that helps them access all leads and their status at one place.
onOffice offers more than a real estate software: it comprises a first class web design and a broad range of competent skills.
Since the year of 2001 onOffice aids real estate agents with a cloudbased real estate software. onOffice enterprise is beeing continously developed to reach new potentials each month.
OnOffice offers more than an estate software: it comprises a first class web design and a broad range of competent skills.
Web-based CRM software that helps manage e-mail and SMS marketing, property-buyer matching, reporting and more.
Web-based CRM software that helps manage e-mail and SMS marketing, property-buyer matching, reporting and more.
A tool that allows property managers to visualise data in their SugarCRM.
A tool that allows property managers to visualise data in their SugarCRM.
Real Estate Manager (REM) is an end-to-end Real Estate CRM solution to help you focus on your clients, inquiries & commissions.
Real Estate Manager (REM) is an end-to-end Real Estate CRM solution to help you focus on your clients, inquiries & commissions.
All-in-one marketing and conversion platform for real estate agents to manage and increase their business.
All-in-one marketing and conversion platform for real estate agents to manage and increase their business.
'Paramantra offers a suite of SAAS products that cover sales, marketing & service functions. Our solution benefits your organization by optimizing sales and service processes. As an organization, we are proud to be completely financed by our customers. For over 10 years, we have helped foster enduring customer relationships solely due to the trust and support of our loyal patrons. From product architecture, policies to pricing all these aspects are devised keeping in mind the end user.
Our Real Estate CRM helps you gain 21 times more site visits and reduces lead wastage by 92%. Contact us now to know about CRM Software
REW CRM is 2 powerful platforms in one: a content management system for keeping your website content up to date, and a lead management system that helps you stay on top of your relationships.
A CRM built just for real estate
Luxor CRM is an intuitive, fully customizable, web-based CRM solution, offering full CRM and SFA capabilities from the user's desktop.
We provide all the same functionalities as other CRM applications, with the following benefits: no contract option, no-fee needs and requirements analysis, no-fee assisted deployment (including data migration), and a much more flexible and user-friendly interface for today's B2B, B2C and mixed-mode organizations.
Customer relationship management and sales force automation. Designed from the ground up by salespeople, for salespeople.
Rechat is an intuitive CRM, marketing, and transaction platform, specifically developed for real estate professionals to grow relationships, one conversation at a time. We help streamline buying and selling operations for clients, agents, and brokers, for a truly integrated and efficient experience.
We offer powerful features that help you stay more engaged with your contacts - Tags, list management, email & social marketing, Instagram stories, event logging and much more.
An intuitive CRM, marketing, and transaction platform, that streamlines the agent and client communication process.
CRM designed specifically for the real estate industry
CRM designed specifically for the real estate industry
Web-based CRM solution for businesses that helps track and manage leads, products & content via tools such as reporting, emails & more.
Web-based CRM solution for businesses that helps track and manage leads, products & content via tools such as reporting, emails & more.
All-in-one platform for real estate firms that includes CRM, SEO, marketing and web sites.
All-in-one platform for real estate firms that includes CRM, SEO, marketing and web sites.
An agent-designed and agent-owned company. RealEx changes the way that agents, brokers & consumers work together in an adaptive, sustainable environment.RealEx provides 24/7 access to collaborative tools, training. A fully integrated end-to-end platform build from ground up.RealEx Cloud helps control database, business, and future with a fully integrated suite of products. Powered by AI and Machine Learning, this technological ecosystem prioritise goals, leads & data.
All-in-One Sales Acceleration Platform for Real Estate Agents & Enterprise Broking Houses between 10-1000 Agents, Powered by AI.
CRM software with the ability to send automated SMS messages and make VOIP calls.
CRM software with the ability to send automated SMS messages and make VOIP calls.
RT Real Estate software is specially designed and made to cater to the requirements, needs, and demands of the Real Estate Industry. Manage all property listings, buyers, sellers and accounts in a holistic manner with RT Real Estate CRM.
The Real Estate CRM is a custom-built solution to help you optimize and streamline your Real Estate business processes.
SyndicationPro is Real Estate Syndication software allows syndicators to manage contacts, raise capital, and manage your investment portfolio online. SyndicationPro is the only platform that allows real estate syndicators to launch an online investor portal in seconds! Since is public launch in 2019, SynPro has already helped sponsors already manage over a $100mm of capital on the platform.
Investment management software for commercial real estate.
With Synergee : Anticipate your costs, monitor indexation Plan your budgets. Manage deadlines and use automated workflows check your invoices and log them automatically into your financial software IFRS 16 Calculate right of use fees and lease liabilities. Create your financial statements.
Anticipate your costs, control rent indexation and real estate invoices.
Acquaint is a CRM that covers sales, lettings, property management, contact & client management, marketing as well as accounting.
Acquaint is a CRM that covers sales, lettings, property management, contact & client management, marketing as well as accounting.
Knock maximizes the marketing and sales performance of multifamily apartment buildings through CRM and communications technology across the full pipeline - attract, convert, and retain. Its platform provides managers and companies with the insights and workflow tools necessary to improve outcomes at each stage. A trusted and proven technology leader in the multifamily space, Knock is used by hundreds of the largest property management companies across the United States and Canada
Knock maximizes the marketing and sales performance of multifamily apartment buildings through CRM and communications technology.
Built for real estate agencies who appreciate their time and demand a CRM that works for them.
Powerful, Simple, LIMITLESS
Tu inmobiliaria en cualquier lugar con Mobilia: el software inmobiliario en la nube que, además dispone de App móvil para que no dependas de la oficina en tus gestiones diarias. Descubre por qué Mobilia es diferente del resto de programas de gestión inmobiliaria.
Una solución adecuada a cualquier tamaño de inmobiliaria, desde autónomos a franquicias y MLS
Mobilia, el CRM de las Inmobiliarias Más Exigentes
El Software Inmobiliario de las Inmobiliarias Más Exigentes
Real estate CRM platform that helps users with email marketing, lead generation, property matching, and more.
Real estate CRM platform that helps users with email marketing, lead generation, property matching, and more.
Real estate CRM solution that helps property developers streamline business processes through lead management, email tracking & more.
Real estate CRM solution that helps property developers streamline business processes through lead management, email tracking & more.
MOVE is a management system with CRM capabilities that supports business processes such as Trust Accounting and lead generation.
MOVE is a management system with CRM capabilities that supports business processes such as Trust Accounting and lead generation.
CRM 49 es una herramienta de gestión de las relaciones con clientes para inmobiliarias y agentes inmobiliarios, que genera informes.
CRM 49 es una herramienta de gestión de las relaciones con clientes para inmobiliarias y agentes inmobiliarios, que genera informes.
Generate leads, nurture them, build your brand, and automatically set appointments resulting in more closings for real estate agents.
Generate leads, nurture them, build your brand, and automatically set appointments resulting in more closings for real estate agents.
Email marketing tools and CRM for real estate.
Email marketing tools and CRM for real estate.
Real estate investing software for wholesalers and flippers is the complete lead capture to CRM to marketing automation system.
Real estate investing software for wholesalers and flippers is the complete lead capture to CRM to marketing automation system.
SAP Cloud for Real Estate is a strategic financial cloud application that provides centralized information for an organizations corporate real estate portfolio. The application has strong financial integration, provides analytics and is connected through the cloud to web applications. Built on the SAP Cloud Platform, this IFRS 16-compliant solution assists CFOs and corporate real estate managers in answering key questions regarding space utilization, facility costs, portfolio composition & more
Strategic financial cloud application that provides centralized information for an organizations corporate real estate portfolio.
Guía de Compra de Software CRM inmobiliario
Tabla de contenido
¿Qué es el software CRM inmobiliario?
El software de gestión de relaciones con los clientes (CRM) inmobiliario proporciona herramientas especializadas de comunicación con el cliente para empresas inmobiliarias de todos los tamaños. Las agencias y gerentes inmobiliarios pueden gestionar clientes potenciales y contactos a lo largo de todo el ciclo comercial. Además, el software permite a los agentes y gerentes de propiedades acceder a las herramientas de la aplicación desde sus dispositivos móviles. Los equipos de ventas pueden automatizar la distribución de materiales de marketing y previsiones de ventas.
Ventajas del software CRM inmobiliario
- Gestionar contactos y clientes potenciales: además de contar con los campos de contacto estándar de la mayoría de aplicaciones CRM, el software CRM inmobiliario almacena y compara información específica del mercado inmobiliario, como presupuesto del cliente y barrios preferidos. Las funciones de panel de control y calendario envían recordatorios a los agentes para retomar la comunicación con los clientes y clientes potenciales de modo que no se pierda ninguna oportunidad valiosa.
- Enviar anuncios dirigidos: al mantener información actualizada de los clientes potenciales, los agentes pueden relacionar automáticamente los nuevos anuncios con las preferencias de los clientes. Esto permite enviar a los clientes información personalizada de acuerdo a sus necesidades. Los anuncios en tiempo real y los materiales de marketing pueden enviarse automáticamente a los clientes potenciales por correo electrónico o plataformas de mensajería.
- Gestionar los procesos de la agencia: además de gestionar la información de contacto de nuevas oportunidades comerciales, los sistemas CRM inmobiliarios permiten a los gerentes de las agencias calcular las tasas de éxito de conclusión y los plazos de anuncios anteriores. Así, las agencias pueden pronosticar las ventas de manera precisa teniendo en cuenta los acuerdos que se encuentran en proceso.
Funciones comunes del software CRM inmobiliario
- Gestionar contactos: almacenar y buscar información de contacto con campos como nombre, dirección y número de teléfono. Almacenar información comercial de los contactos, como presupuesto inmobiliario y datos crediticios actuales.
- Gestionar clientes potenciales: supervisar y gestionar las oportunidades comerciales a lo largo de todo el proceso de ventas. Crear recordatorios para retomar el contacto con los clientes potenciales después de un determinado plazo.
- Supervisar el negocio con paneles de control: ofrecer una interfaz general desde la que supervisar el estado de las oportunidades de ventas. Proporcionar a los gerentes una herramienta para controlar la actividad comercial de los agentes.
- Gestionar el marketing por correo electrónico: generar mensajes comerciales y enviarlos a objetivos específicos de la base de datos de contactos mediante correo electrónico o plataformas de mensajería.
- Segmentar clientes: usar la información de contacto de toda la base de datos para identificar segmentos de mercado a partir de criterios como ingresos o ubicación.
La categoría de software CRM inmobiliario te ayuda a preseleccionar las opciones que mejor se adapten a tu negocio filtrando las funciones que deseas.
Consideraciones a la hora de comprar software CRM inmobiliario
- Software CRM general o específico del mercado: muchos CRM no están diseñados para mercados verticales específicos. Aunque es posible personalizarlos con potentes herramientas de configuración, las pequeñas agencias no siempre cuentan con el personal de TI o soporte necesarios para aprovechar todas sus funciones. Por otra parte, los paquetes de sistemas CRM inmobiliarios están diseñados especialmente para agencias de todos los tamaños, aunque pueden carecer de las funciones de personalización que sí ofrecen los grandes productos de colaboración de proyectos y CRM.
- Software CRM o ERP: muchos paquetes de planificación de recursos empresariales (ERP) ofrecen componentes de CRM como parte de soluciones empresariales más completas. Si buscas una solución que se pueda integrar con otras funciones empresariales (como contabilidad, recursos humanos o gestión de activos), deberías evaluar las soluciones ERP.
- Dependencia de plataformas: muchas transacciones inmobiliarias se llevan a cabo fuera de la oficina, por lo que es importante que conozcas las funciones y limitaciones móviles del CRM inmobiliario elegido. Aunque la mayoría de productos actualmente disponibles en el mercado ofrecen aplicaciones para las principales plataformas móviles (iOS, Android y navegadores móviles), estas versiones móviles pueden estar limitadas.
Tendencias relevantes en software CRM inmobiliario
- El software CRM inmobiliario dependerá cada vez más de la inteligencia artificial (IA) y el aprendizaje automático para pronosticar las tendencias del mercado inmobiliario: no es necesario ser propietario inmobiliario para estar al tanto de la naturaleza cíclica de este mercado y sufrir sus vaivenes. La capacidad de pronosticar estos ciclos puede marcar la diferencia para los inversores. La mayoría de sistemas CRM inmobiliarios actuales ofrecen datos del ciclo de ventas que permiten pronosticar los ingresos de la agencia. Teniendo en cuenta que el 68 % de las pequeñas empresas adoptarán la IA en cierta medida a lo largo de los próximos años, es de esperar que los programas CRM inmobiliarios ofrezcan pronósticos inteligentes con datos del mercado en tiempo real.
- El uso de la realidad virtual (RV) en el mercado inmobiliario cambiará el papel de los agentes: se espera que la RV aporte al mercado inmobiliario un ingreso adicional de 2600 millones de USD hasta 2025. En la actualidad, muchos sitios web inmobiliarios muestran únicamente fotografías e información en los anuncios cuando el cliente potencial introduce su información de contacto. Los datos se almacenan después en un sistema CRM inmobiliario y se envían a un agente para planificar la visita. Sin embargo, cada vez más visitas se llevarán a cabo mediante RV, por lo que recabar la información del cliente en el CRM inmobiliario será aún más importante para supervisar a los clientes potenciales.