---
description: ¿Qué piensan los usuarios de Salesforce Customer360? Lee las opiniones y opiniones verificadas, descubre sus características y el nivel de usabilidad, consulta los precios y conoce las ventajas y desventajas de Salesforce Customer360.
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title: Salesforce Customer360 - Opiniones, precios y características - Capterra España 2026
---

Breadcrumb: [Inicio](/) > [Software de gestión empresarial](/directory/30532/business-management/software) > [Salesforce Customer360](/software/1062021/salesforce-customer360)

# Salesforce Customer360

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> Salesforce Customer 360 es un conjunto integral de productos diseñados para revolucionar la forma en que las empresas se conectan con los clientes.
> 
> Veredicto: 48 usuarios lo han valorado con **4.8/5**. De los mejores valorados en **Probabilidad de recomendación**.

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## Estadísticas y valoraciones rápidas

| Métrica | Valoración | Detalles |
| **En general** | **4.8/5** | 48 Opiniones |
| Facilidad de uso | 4.5/5 | Basado en las opiniones generales |
| Asistencia al cliente | 4.7/5 | Basado en las opiniones generales |
| Relación calidad-precio | 4.7/5 | Basado en las opiniones generales |
| Funcionalidades | 4.8/5 | Basado en las opiniones generales |
| Porcentaje de recomendaciones | 90% | (9/10 Probabilidad de recomendación) |

## Sobre el proveedor

- **Empresa**: Salesforce
- **Ubicación**: San Francisco, EE. UU.
- **Constitución**: 2003

## Contexto comercial

- **Público objetivo**: Trabajador autónomo, 2-10, 11-50, 51-200, 201-500, 501-1.000, 1.001-5.000, 5.001-10.000, 10.000+
- **Despliegue y plataformas**: Cloud, SaaS, Web
- **Idiomas admitidos**: inglés
- **Países disponibles**: Estados Unidos

## Funcionalidades

- Alertas y notificaciones
- Automatización de marketing
- CRM
- Creación de informes y estadísticas
- Creación de informes/análisis
- Gestión de campañas
- Gestión de clientes potenciales
- Gestión de contactos
- Gestión de flujos de trabajo
- Gestión del pipeline de ventas
- Herramientas de colaboración
- Importación y exportación de datos
- Métricas de rendimiento
- Panel de actividades
- Seguimiento de interacciones
- Third-Party Integrations

## Categoría

- [Software de gestión empresarial](https://www.capterra.es/directory/30532/business-management/software)

## Categorías relacionadas

- [Software de gestión empresarial](https://www.capterra.es/directory/30532/business-management/software)
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- [Programas de inteligencia artificial](https://www.capterra.es/directory/30938/artificial-intelligence/software)
- [Sistemas automatizados de ventas](https://www.capterra.es/directory/12/sales-force-automation/software)
- [Programa CRM](https://www.capterra.es/directory/2/customer-relationship-management/software)

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## Opiniones

### "Flexible and powerful CRM and lead management system for big sales teams" — 5.0/5

> **Svetla** | *12 de enero de 2024* | Tecnología y servicios de la información | Valoración de la recomendación: 9.0/10
> 
> **Puntos a favor**: The system can work great no matter if your sales team is small or big, it has all the functionality and integrations you may need
> 
> **Desventajas**: The learning curve is a bit steep, particularly as concerns integrations and more advanced functionality
> 
> Salesforce sales cloud helped the team organize the sales process and communicate well on leads, even with most of the team working remote/on the field.

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### "Salesforce is the dedicated CRM for Sales" — 4.0/5

> **Becky** | *13 de noviembre de 2023* | Hospital y atención sanitaria | Valoración de la recomendación: 9.0/10
> 
> **Puntos a favor**: For our company, Salesforce has been a godsend. It helped tremendously with planning ahead and scheduling calls and follow-ups. Connecting Salesforce and Outlook has been really helpful for me because it streamlines my tracking and allows me to go back and add any missing details from my day.
> 
> **Desventajas**: It's usually more expensive than competing CRMs, but you may offset that by buying extra licenses for users, whether they're on the platform or not.
> 
> We've been able to log more information about calls, which has helped us make sure different personnel aren't calling the same clients. We fixed a problem where different salesmen were calling the same new leads, and we made it possible to assign specific goals to individual workers.

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### "Not a user friendly program for simple sales tasks" — 2.0/5

> **Mary** | *1 de julio de 2025* | Hostelería | Valoración de la recomendación: 2.0/10
> 
> **Puntos a favor**: SalesForce offered the ability to have many data tags associated with a given client so that more complex reporting and sorting could be accomplished.
> 
> **Desventajas**: The program felt clunky, not user friendly and hard to sort data for simple sales metrics. It required a lot of data to be entered to add a single piece of information for lead management.
> 
> Our team used an integration that did not work well for our company and caused a lot of confusion during a poor transition.

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### "BEST VALUE CORPORATE CRM" — 5.0/5

> **Speranza** | *2 de noviembre de 2023* | Marketing y publicidad | Valoración de la recomendación: 7.0/10
> 
> **Puntos a favor**: It is a CRM, quite complete and professional, easy to understand for anyone and what I liked the most is the tools with which you can help yourself so that you do not forget a task and remind you of them.
> 
> **Desventajas**: Disadvantages, definitely not customizing or adjusting it according to the tasks that each person performs.
> 
> I liked it a lot and it was easy to learn to manage it according to my needs, to take advantage of them and save me time.

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### "Salesforce Customer360 Experience" — 5.0/5

> **Joshua** | *21 de mayo de 2025* | Hospital y atención sanitaria | Valoración de la recomendación: 9.0/10
> 
> **Puntos a favor**: I enjoyed the ability to be able to locate all of members information all in one spot. I am able to view customer details to research issues and guide them as needed.
> 
> **Desventajas**: It can be a hassle when it comes to training and your company utilizes different versions of Salesforce. There does not seem to be a super user access and so switching access between the different versions of Salesforce can be a little troublesome.
> 
> Salesforce Customer360 overall has been positive and is able to organize the customers information with ease. Being able to see everything you need to know about a customer in one source makes navigating a breeze.

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## Enlaces

- [Ver en Capterra](https://www.capterra.es/software/1062021/salesforce-customer360)

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