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Opiniones de Sprout Social

Sobre Sprout Social

Impulsa la satisfacción, amplía las relaciones y garantiza la lealtad a largo plazo con la atención social al cliente | Prueba Sprout gratis.

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Puntos a favor:

They also can integrate with paid ads, but that's not something we use it for. I love that you can see a calendar of upcoming posts so I can see if there are any gaps in our calendar.

Puntos en contra:

The con would be the price. If you are a small business or just starting out, paying for this software would be difficult.

Valoraciones de Sprout Social

Evaluación media

Facilidad de uso
4,4
Atención al cliente
4,3
Funcionalidades
4,2
Relación calidad-precio
4,0

Probabilidad de recomendación

7,9/10

Sprout Social tiene una valoración global de 4,4 estrellas sobre 5 según las 588 opiniones de usuarios de Capterra.

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Eli
CEO
Usuario de Linkedin verificado
Marketing y publicidad, 2-10 empleados
Ha utilizado el software durante: Más de dos años
Fuente de la opinión

Great piece of software, bad customer support.

4,0 hace 2 años
Los subtítulos en español están disponibles en el reproductor de vídeo
Usuario verificado
Usuario de Linkedin verificado
Veterinaria, 2-10 empleados
Ha utilizado el software durante: Prueba gratis
Fuente de la opinión

Alternativas consideradas previamente:

Buena opción para gestionar redes sociales, si tienes presupuesto

5,0 hace 2 años

Comentarios: Es una herramienta que me gustaría poder usar, pero por presupuesto sólo la pude probar durante el periodo de prueba.

Puntos a favor:

La aplicaión funciona muy bien, se pueden gestionar ahí mismo las redes, checar que están haciendo tus competidores y realizar reportes sobre el desempeño. Todo con una interfaz fácil de usar.

Puntos en contra:

Es una gran herramienta, pero a mi me parece que el costo es muy alto. Para un negocio pequeño como el mio o una sola persona, resulta muy caro. Puede funcionar para negocios grandes o agencias.

Rodrigo Alberto
Rodrigo Alberto
Desarrollador en México
Usuario de Linkedin verificado
Tecnología y servicios de la información, 11-50 empleados
Ha utilizado el software durante: 1-5 meses
Fuente de la opinión

Gestión de rrss

3,0 el año pasado

Puntos a favor:

Es un software qué permite gestionar en una sola aplicación las diferentes RRSS

Puntos en contra:

Los tiempos de actualización de los mensajes además de que se pierden los mismos se revuelven con los de otras redes

Terry
Terry
Digital Strategy Marketing Manager en EE. UU.
Usuario de Linkedin verificado
Comercio minorista, 10.000+ empleados
Ha utilizado el software durante: 6-12 meses
Fuente de la opinión

Excellent platform for scheduling posts on social media.

4,0 el año pasado

Comentarios: Sprout Social has effectively facilitated the optimization of our publication workflows and the efficient management of follower engagements across many social media platforms, owing to its comprehensive array of features and tools.

Puntos a favor:

I appreciate that the publication process varies depending on the platform, allowing me to better gauge whether or not an image is the wrong size or whether or not I am releasing at the best time of day. It's also great that I don't have to do any extra work to get the reports I pull ready to give to my team members. The Smart Inbox is fantastic since it saves me the trouble of signing into different services just to respond to comments and messages.

Puntos en contra:

One thing i don't like about Sprout is that I have to create posts twice if I want them to look different on different platforms. I wish there was a dedicated space on the create screen where I could rework the text specifically for Twitter, condensing it while leaving the rest of the message intact.

Victoria
Victoria
Corporate Communications Coordinator en Alemania
Usuario de Linkedin verificado
Edición, 10.000+ empleados
Ha utilizado el software durante: Más de dos años
Fuente de la opinión

My experience in the social media with Sprout Social.

5,0 hace 10 meses

Comentarios: Sprout Social is the best social media management tool for the benefits of the users. I have experienced benefits after benefits.

Puntos a favor:

It is valuable to use social media to grow our experiences and skills. I have extracted the best ideas for my career from social media through Sprout Social. Where customer engagement is needed, Sprout Social is the best platform to discuss most this matters. It is generally easy to use. Very affordable with a month of free trial for all.

Puntos en contra:

This software is amazing. It is easy to understand and implement to. Nothing challenging.

☞ Matt
☞ Matt
CEO en EE. UU.
Usuario de Linkedin verificado
Contabilidad, 2-10 empleados
Ha utilizado el software durante: Más de un año
Fuente de la opinión
Fuente: GetApp

Worst decision we have made for a marketing platform

1,0 hace 9 meses

Comentarios: Terrible. One of the worst decisions we have made. Now that they are still charging us, we asked for support and they said they can only send articles and videos. Nobody can talk to us.

Puntos a favor:

The "pros" didn't turn out to be pros at all. We wanted our clients to be able to use the link from Sprout and review posts. Turns out, they had trouble with it and never used it. Every other feature can be found in systems 1/10 the price.

Puntos en contra:

They will not let me out of the contract. They auto-renewed me after a year for another year and we have since moved all our accounts elsewhere but they are still charging us $400/ month.

Earl
Social Media Coordinator en EE. UU.
Administración educativa, 51-200 empleados
Ha utilizado el software durante: Más de un año
Fuente de la opinión

You NEED Sprout for all social needs!

5,0 hace 4 meses

Comentarios: I have used Sprout both for personal and professional reasonings and the platform always exceeds my expectations!

Puntos a favor:

As a life long social media user and lover, Sprout makes it easy to do task such as social listening, scheduling, and reporting!

Puntos en contra:

I really don’t have any negatives about the platform other that the price could be a bit better.

Michael
Michael
Social Media Manager en EE. UU.
Usuario de Linkedin verificado
Gestión de organizaciones sin ánimo de lucro, 201-500 empleados
Ha utilizado el software durante: Más de dos años
Fuente de la opinión

One of the industry standards, but too pricey for us

4,0 hace 9 meses

Comentarios: it was great and I did not take long to understand all of the functionalities. Very simple to use and learn!

Puntos a favor:

It was able to accomplish any of my social media management needs and were always some of the first to hit the market with updates when social pages release new API's.

Puntos en contra:

There wasn't much I didn't like, but ultimately we could not agree on a pricepoint that made sense for my organization.

Leah
Leah
Detailer en EE. UU.
Usuario de Linkedin verificado
Automoción, Trabajador autónomo
Ha utilizado el software durante: Más de un año
Fuente de la opinión

Great…but…

3,0 hace 5 meses

Comentarios: It’s a great product. I love the features but the price is just an undeniable flaw with the whole thing.

Puntos a favor:

Sprout Social's reporting and analytics are great, they have in-depth insights that help refine my social media strategy. The detailed reports are incredibly useful as well. Customer support is another area where it excels. Their team is responsive and knowledgeable, always ready to assist with any issues or questions.

Puntos en contra:

The price. It absolutely creates a barrier for smaller businesses in the ”money saving to scale” eras of their business. (Where I currently am)

Hanane
Freelance en Marruecos
Marketing y publicidad, Trabajador autónomo
Ha utilizado el software durante: 6-12 meses
Fuente de la opinión

Featured application

4,0 hace 11 meses

Comentarios: Honestly .A very unique experience and still like you

Puntos a favor:

Ease of use, availability of the deployment scheduling feature and strategic visibility of performance metrics

Puntos en contra:

For me there is the problem of pricing..

Dhirendra
Marketing Manager en India
Banca, 11-50 empleados
Ha utilizado el software durante: 1-5 meses
Fuente de la opinión

Game Changer for Social Media

5,0 hace 6 meses

Puntos a favor:

The best feature of Sprout Social is that you are able to connect multiple social media platforms. I can also set up the user features which keep track of and approve any posts that a user wants to publish to one of our social media platforms.

Puntos en contra:

One thing which I little bit dislike about it is its cost s paying extra for features can make overall cost prohibitive as it is really hard for small business owners and individuals.

Elle
Elle
Company Owner en España
Usuario de Linkedin verificado
Diseño, Trabajador autónomo
Ha utilizado el software durante: 1-5 meses
Fuente de la opinión

My client loves Sprout Social

5,0 hace 9 meses

Puntos a favor:

I inherited his from a client and use it solely for them. It is simple for me to use on their behalf.

Puntos en contra:

It is very expensive compared to the other Social Media management tools I use for clients

Hollie
Communications Coordinator en EE. UU.
Administración educativa, 1.001-5.000 empleados
Ha utilizado el software durante: 6-12 meses
Fuente de la opinión

Great for Bigger Businesses, Not Sure About Small Folks...

5,0 hace 8 meses

Puntos a favor:

I love how easy the platform is to use! Extremely user-friendly social media management, content scheduling, and analytical reporting. It is similar to a lot of products on the market but I'd say this is great for beginning SMMs.

Puntos en contra:

The pricing model can be a bit steep, especially for smaller businesses. I have used it in a social media management and marketing capacity in my job, but because we are rural and the department does not receive much funding, the cost was a bit hard for me to stick with. I've also used Hootsuite, which has similar offerings, and I prefer their pricing model more.

Loretta
Loretta
Social Media Community Manager en EE. UU.
Usuario de Linkedin verificado
Electrónica de consumo, 5.001-10.000 empleados
Ha utilizado el software durante: Más de un año
Fuente de la opinión

Alternativas consideradas previamente:

Good Software for Data Analytics

4,0 hace 3 años

Comentarios: We have been bounced around from account manager to account manager which has been unfortunate as we haven't been able to optimize things very well or probably get the most out of the product. We don't really use the listening tools and I think that is partly because we don't quite know how to set it up. That seems to be a BIG selling point for them but we aren't big on Twitter so that appears to not help us much. As a community manager I would prefer better ways to track sentiment, track engagement metrics, and pull better insights per post on engagement % to see how that effects reach and other data points. But since we don't use Twitter at the moment we seem to miss out on a lot of their focus areas.

Puntos a favor:

The data we are able to get from Sprout is fantastic. They recently added an inbox activity tracker which has been a game changer for engagement management. Being able to get an export of all of our post data too is phenomenal. WAY better than trying to pull things directly from each app.

Puntos en contra:

Not being able to pull YouTube comment data is a big detractor. You also aren't able to not include some posts in reporting (for example we did a giveaway post on Instagram which skewed our entire metrics for the month). No one has TikTok data yet and I am not sure Sprout will be the first as they take a while to implement feedback (if at all).

Usuario verificado
Usuario de Linkedin verificado
Aprendizaje en línea, 51-200 empleados
Ha utilizado el software durante: Más de dos años
Fuente de la opinión

Alternativas consideradas previamente:

Makes Social Media Management so Easy!

5,0 hace 4 años

Comentarios: It's been a great experience so far. They also have a great support team that you can work with to ensure that you're utilizing all of the platform features as best as you can. For teams who struggle to plan and manage their social accounts, I highly recommend Sprout Social. The platform also can help you uncover trends for future planning too!

Puntos a favor:

No one has the time to sit there and individually schedule out social posts so that's where Sprout Social comes into play! We purchased this software to help us plan and manage our organic social media calendar easily. They also can integrate with paid ads, but that's not something we use it for. I love that you can see a calendar of upcoming posts so I can see if there are any gaps in our calendar. Sprout Social also has very robust reporting for each platform and it has allowed me to have deeper insights into how our accounts and posts are doing. It's been a big lifesaver. Prior to this, I would always forget to post so this has made it easier to make a plan!

Puntos en contra:

The platform is kind of pricey, especially as you add on more licenses. You can't create any custom reports. However, they have a lot of robust reports so I imagine you don't need to. We haven't needed to yet.

Danielle
Social Media Manager en EE. UU.
Educación superior, 501-1.000 empleados
Ha utilizado el software durante: Más de un año
Fuente de la opinión

Alternativas consideradas previamente:

Easily allows for teamwork

5,0 hace 4 años

Comentarios: Overall, this is an easy-to-use tool that makes my daily work so much more manageable, and makes teamwork seamless.

Puntos a favor:

One of the best features on Sprout is the ability to have multiple users create, review, and publish content. This has saved us a tremendous amount of time on our team. The user interface is really nice and accessible, and the features are all the essentials you would want in a scheduling tool plus some bonus features that I don't use often but are nice to have. Most of all, the reporting tool saves me a tremendous amount of time. It's customizable so you can quickly pull a report for a certain channel and window of time when needed.

Puntos en contra:

When drafting content, sometimes it's difficult for tags to load or come through at all, especially with regards to Facebook. I also wish that you could customize the metadata on links in Sprout, with the same functionality of something like Yoast, so that your social person could swap out thumbnails quickly. I do have issues from time to time with what attachments are generated as well; depending on the order in which you insert links into the draft, it will pull different attachments. Sometimes you have to delete and re-insert links in the draft to get the right attachment. It would be better if Sprout added a section to choose the link you want to attach.

Sarah
Content and Social Media Specialist en EE. UU.
Marketing y publicidad, 51-200 empleados
Ha utilizado el software durante: Más de un año
Fuente de la opinión

Alternativas consideradas previamente:

The Best Social Media Scheduling Platform Hands Down

5,0 hace 5 años

Comentarios: We love Sprout Social and highly recommend it to others. We've used other scheduling platforms, and nothing has come close to being able to handle our needs the way Sprout Social can.

Puntos a favor:

Our team has used a variety of social media scheduling platforms, including Buffer, Hootsuite, Sprout Social, and others, and Sprout Social is by far our favorite for many reasons. • As an agency with hundreds of profiles, Sprout Social makes multiple account management a breeze. • The scheduling browser is very easy to use. • It offers ideal posting times to help you optimize reach and engagement. • It offers a birdseye view of the month. (One of our pain points with Hootsuite was that this was not an option.) There are also many features that those who work with social media every day can appreciate that the average user might not, such as: • The option to schedule and create a new post without having to click into a new window each time. • The ability to download reports by platform and specific date easily and quickly. • The option to view data which allows you to see which content is performing the best.

Puntos en contra:

I won't beat around the bush. It's pricey. Very pricey. If you're a freelancer or not using social media daily, it may not be worth the investment. If you're an agency working with multiple clients or if social media is part of your daily routine, a scheduling software that offers everything Sprout Social offers is well worth it.

Usuario verificado
Usuario de Linkedin verificado
Marketing y publicidad, 501-1.000 empleados
Ha utilizado el software durante: Más de dos años
Fuente de la opinión

One of the best social media management & analytics.

4,0 hace 2 años

Comentarios: My overall experience with the tool is quite satisfactory. It really impacts your day to day tasks and have a strong algorithm around it. I am quite surprised that it somehow outperform so many other tools. Same is the case with exceptional user interface

Puntos a favor:

It is simple and at the same time do really good when it comes to social media monitoring & analysis. It is by far one of the best tool that I have used.

Puntos en contra:

It is a bit expensive compares to the same products available in market.

Virginia
Virginia
Senior Marketing Data Analyst. en Nigeria
Usuario de Linkedin verificado
Servicios financieros, 10.000+ empleados
Ha utilizado el software durante: Más de dos años
Fuente de la opinión

Sprout gives us a competitive edge.

4,0 hace 2 años

Comentarios: Currently, our marketing department is utilizing the Sprout platform for real-time scheduling, planning, and analysis of our social media presence. Sprout has provided my team with advanced insights into brand conversations across multiple digital spaces.

Puntos a favor:

I am thrilled with the significant impact that Sprout's collection of analytic tools has had on our social media operations. In particular, having access to key social media engagement metrics has eliminated the guesswork from our social media strategy by simplifying the measurement of the most critical metrics, providing complete oversight of every social media profile linked to our account, and facilitating quick comparisons between our social media performance and that of our top competitors using historical data filtering.

Puntos en contra:

Occasionally, I have faced minor challenges when attempting to tag company names and locate users directly from the Sprout interface. This bug has been observed solely while engaging with the LinkedIn social space through Sprout.

Elizabeth
Musician en EE. UU.
Música, Trabajador autónomo
Ha utilizado el software durante: Más de dos años
Fuente de la opinión

Great Software! Perfect for collaboration between teams

4,0 hace 2 años

Puntos a favor:

Easy to learn and become fluent in each area of the program

Puntos en contra:

No issues with it other than it initially didn't work well with scheduling Twitter posts.

Antonello
Cultivator en EE. UU.
Agricultura, 11-50 empleados
Ha utilizado el software durante: 6-12 meses
Fuente de la opinión

Love it

3,0 el año pasado

Puntos a favor:

It's easy to navigate and I love every part of it and all the other employees use it

Puntos en contra:

So far I've only used for 6 months and I've had nothing but good

Ashwaq
Digital Director en Arabia Saudí
Relaciones públicas y comunicaciones, 51-200 empleados
Ha utilizado el software durante: Más de dos años
Fuente de la opinión

Alternativas consideradas previamente:

Good tool for multiple account and advanced reporting

5,0 hace 2 años

Puntos a favor:

Multiple account management and monitoring and advanced reporting with valuable insights plus scheduling

Puntos en contra:

Additional payment for advanced analytics and accounts getting disconnected frequently

Brandi
AM en EE. UU.
Hostelería, 11-50 empleados
Ha utilizado el software durante: Más de un año
Fuente de la opinión

Sprout

5,0 hace 2 años

Puntos a favor:

I like the multi client and multi channel monitoring and posting.

Puntos en contra:

There were times when the auto publisher does not work.

Andrew
Director, Digital and Video en Canadá
Producción audiovisual, 11-50 empleados
Ha utilizado el software durante: Más de un año
Fuente de la opinión

A stellar SMM tool for your team

5,0 hace 2 años

Comentarios: We have been using Sprout for the past couple years to manage many of the organization's social media profiles. It is one of two SMM services that we subscribe to, and our team that uses it could not be more thrilled. The customer support is accessible and the account reps are a dream to deal with.

Puntos a favor:

Half of our social media management team uses Sprout as their preferred social network, for its ease of scheduling and accessible interface. Their suite of reporting tools offer an in-depth analysis on your data.

Puntos en contra:

The ability to cross measure posts against competitor pages, or compare growth across channels and against other profiles.

Nathaly
Marketing Manager en Sudáfrica
Servicios, 11-50 empleados
Ha utilizado el software durante: Prueba gratis
Fuente de la opinión

Super Charge your Social Media

4,0 hace 5 años

Comentarios: Definitely enjoyed the user friendliness of the platform and their support was also really great. I enjoyed the smart inboxes, competitors social analysis and scheduler. I would say the platform is easy to get into straight away and is easy to build a fell formed strategy from. Not much else too it. If it wasn't for the cost, I would have definitely gone with this platform and I'm still a little sad that I was not able to use the software just because of price. Definitely a Happy, Easy and Joyful experience.

Puntos a favor:

Firstly. Sprout is extremely user friendly and simple to use. I honestly really enjoyed that all comments and direct messages from any platform are collected in an inbox for me to respond to as soon as possible and never miss a comment. This was very important to me and something that I could not find on other platforms. I also enjoy the Scheduler, which is important to be but similar to any other scheduler. The competitors analysis of their social media was very enlightening and brought a whole new spin to the game which I also really appreciated! The software has your typical reporting and listening tools, which is also essential. I would say that sprout is very on point when it comes to doing a cohesive social media strategy. Would definitely recommend to anyone who wants One place to take care of all things social media related.

Puntos en contra:

You can not control any Ad accounts from sprout, but you can engage with boosted posts and ad's once they are live. Hence, sprout will work in compliment with the original ad account. I also struggled with the fact that I was only allowed 10 accounts. We are not an agency but still need more than 10 social accounts. Their price to add accounts asked too much for us to beable to continue with the purchase of the software. We operate in South Africa. So going from Rand to Dollar is quite a big leap. Although the software has many lovely tools, the price just didn't equate for us. The only other tool I can think of which would be missing is SEO in terms of Social. Otherwise Sprout Social pretty much has most tools you would need from a Social Managing platform

Farzana
Farzana
Team Leader en Bangladés
Usuario de Linkedin verificado
Marketing y publicidad, 2-10 empleados
Ha utilizado el software durante: Más de un año
Fuente de la opinión

The Most Effective Social Media Management Software.

4,0 hace 2 años

Comentarios: This product is just what we require. We manage various social media accounts due to our work, which enables us to keep a solid online presence.

Puntos a favor:

Never has managing several social media accounts been so simple. Time is significantly reduced by switching between accounts and scheduling postings. The reports provide precise information about how everything operates and aid in making informed decisions. My teammates enjoy utilizing the user-friendly Functionality since it is so effortless.

Puntos en contra:

The expense is the only drawback. It would have been much more sought after if the pricing had been slightly lower.