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Sobre EmailOctopus

Marketing por correo electrónico por menos, a través del SES de Amazon.

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Puntos a favor:

Integration was easy, the software is easy to use overall. Easy to manage your contact lists for ab testing.

Puntos en contra:

Lack of functionalities as for automation and possibility of team work.

Valoraciones de EmailOctopus

Evaluación media

Facilidad de uso
4,7
Atención al cliente
4,8
Funcionalidades
4,5
Relación calidad-precio
4,8

Probabilidad de recomendación

9,3/10

EmailOctopus tiene una valoración global de 4,7 estrellas sobre 5 según las 413 opiniones de usuarios de Capterra.

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Filtrar opiniones (413)

Usuario verificado
Usuario de Linkedin verificado
Aprendizaje en línea, 11-50 empleados
Ha utilizado el software durante: 1-5 meses
Fuente de la opinión

Un aliado necesario para llegar a todo tu público

4,0 el año pasado

Comentarios: Recomendable, pero estudiar si es adecuada para tu empresa ya que existen otras herramientas similares (mailchimp, mautic...)

Puntos a favor:

Su facilidad de manejo, una interfaz atractiva visualmente y muy intuitiva. Te permite crear y gestionar campaña de mailing muy rápidamente, y la gestión de las aperturas y rebotes está bien también

Puntos en contra:

Más variedad de plantillas e incluir más variables y estadísticas sobre los mails enviados

Alternativas consideradas previamente: Mautic y Mailchimp

Yosue
Yosue
Diseño Web en Chile
Usuario de Linkedin verificado
Desarrollo de programas, Trabajador autónomo
Ha utilizado el software durante: 1-5 meses
Fuente de la opinión

marketing por correo electrónico asequible y fácil de usar para empresas de desarrollo web

4,0 hace 7 meses

Comentarios: Muy fácil de usar y muy intuitiva, tiene funciones y características necesarias para crear campañas de marketing de correo electrónico muy efectivas

Puntos a favor:

EmailOctopus es una plataforma de marketing por correo electrónico que es fácil de usar y tiene muchas funciones. También tiene un buen servicio de atención al cliente

Puntos en contra:

La plataforma no ofrece funciones de CRM integradas para realizar un seguimiento de las interacciones de los clientes con su sitio web o productos

Jean
Director en Venezuela
Marketing y publicidad, 2-10 empleados
Ha utilizado el software durante: 1-5 meses
Fuente de la opinión

Very Nice

5,0 hace 8 meses

Puntos a favor:

Es muy bueno, facil de usar excelente para usuarios de entrada o que no se quieren complicar la vida.

Puntos en contra:

No tantos servicios, sin embargo esa mismo contra tambien en un pro

Juan Pablo
Juan Pablo
Gestor de Imagen Web en Panamá
Usuario de Linkedin verificado
Marketing y publicidad, Trabajador autónomo
Ha utilizado el software durante: 1-5 meses
Fuente de la opinión

Gran herramienta de Email Marketing para Microempresas

5,0 el año pasado

Comentarios: Me estoy beneficiando de poder crear secuencias de correo automatizadas.

Puntos a favor:

Su gran facilidad de uso y su gran atención al usuario, te responden con prontitud todos tus correos.

Puntos en contra:

Más disparadores para las automatizaciones.

Oscar
x en España
Comercio minorista, 2-10 empleados
Ha utilizado el software durante: 1-5 meses
Fuente de la opinión

Octopus

5,0 el año pasado

Comentarios: Lo utilizamos para campañas de venta

Puntos a favor:

La facilidad de uso y la tarifa que no me parece cara.

Puntos en contra:

No he comparado con otros por lo que no puede opinar

Andre
Andre
Founder en EE. UU.
Usuario de Linkedin verificado
Música, Trabajador autónomo
Ha utilizado el software durante: 6-12 meses
Fuente de la opinión

Email Octopus is Worth It

5,0 hace 10 meses

Comentarios: Overall, my experience with Email Octopus has been great. I’m able to easily send emails and build my list.

Puntos a favor:

I have only been using an email newsletter for 6 months, so I’m new to email marketing. Email Octopus has a straightforward list management tool that I find easy to use. I like that my dashboard gives me my recent campaign stats. For someone like myself who is just starting to build a list, the price is great and the functionality is simple and easy to understand and execute.

Puntos en contra:

Now that I’m 6 months in with Email Octopus, I wish they had some deeper engagement tracking per subscriber - i.e. location, time of open. Some deeper engagement tracking would help in understanding how, when, and where subscribers are interacting with the campaign.

Alternativas consideradas previamente: Campaign Monitor by Marigold, Mad Mimi y Mailchimp

Razones para cambiar a EmailOctopus: Price was the determining factor. The ability to build a list inexpensively was a the deciding factor.

Paul
Editor en Ecuador
Internet, 2-10 empleados
Ha utilizado el software durante: 1-5 meses
Fuente de la opinión

EmailOctopus is my new go to EMS

5,0 hace 4 semanas Nuevo

Comentarios: Everything from onboarding and list impor to automations and building my first campaigns has been a breeze. I had a few questions initially, but the team got back to me right away. I started out on Mailerlite and was in the +40% open rate. Then MailChimp dropped that to +30% open rate because my emails were going to spam due to their generic spammy click tracking links getting flagged by Gmail. After switching to EmailOctopus, my open rate has returned to +40% and my deliverability issues are over.

Puntos a favor:

EmailOctopus has incredible customer service, which was extremely important to me when choosing a new EMS. Their live chat is extremely responsive, and you're talking with folks who can actually help you, as opposed to outsourced help who are reading from a FAQ document.

Puntos en contra:

Their editor could be improved a bit. Sometimes it jumps around if I paste a large HTML section, for example. The editor in general could just be a little more fluid, but it gets the job done.

Billie
Marketing coordinator en Australia
Marketing y publicidad, Trabajador autónomo
Ha utilizado el software durante: Prueba gratis
Fuente de la opinión

Affordable email platform

3,0 hace 2 meses Nuevo

Comentarios: It’s affordable and a great start however for the price however it is a bit laggy

Puntos a favor:

It’s and affordable email platform great for beginners

Puntos en contra:

It is laggy and buggy could be improved for performance

Mandy
Education Programme Co-ordinator en RU
Instituciones religiosas, 2-10 empleados
Ha utilizado el software durante: Más de dos años
Fuente de la opinión

EmailOctopus is great!

5,0 hace 3 meses

Puntos a favor:

Easy to set up - great & timely help from the EmailOctopus team when needed They give discounts for charities

Puntos en contra:

One thing - It would be useful to be able to delete certain dates in Recurring Events without having to delete each event individually. There's nothing else I can think of!

Bikas
Bikas
Assistant Marketing Manager en Nepal
Usuario de Linkedin verificado
Tecnología y servicios de la información, 51-200 empleados
Ha utilizado el software durante: 1-5 meses
Fuente de la opinión

A Fantastic Email Tool | Good Value for Money for starting Email Marketing

4,0 hace 10 meses

Comentarios: The support team was fantastic, I didn't expect such prompt response of my tickets. They're very understanding and put great efforts to make it work for you.

Puntos a favor:

Its pretty easy to use and makes campaign & list management very easy. The integration with wordpress is great as well. The tracking & analytics are fantastic so far showing detailed engagement for each recepient of our emails.

Puntos en contra:

More templates could be added and made better, the forms could have a bit more customization to them both visually and condition wise.

Alternativas consideradas previamente: MailerLite, Mailchimp y Mailjet

Razones para cambiar a EmailOctopus: Cost effective, Ease of use, Compatibility with our own Amazon SES account

Marisa
Business Relationship Manager en EE. UU.
Aprendizaje en línea, 2-10 empleados
Ha utilizado el software durante: 1-5 meses
Fuente de la opinión

Wish I found EmailOctopus Sooner!

5,0 hace 2 meses

Comentarios: It has been easy, simple, and amazing! If you're looking for a simplified and more user friendly experience, EmailOctopus checks all the boxes and more!

Puntos a favor:

Easy to use: I love how easy it is to navigate! Our company works really hard to make our own solutions easy to use and intuitive to our clients, so we appreciate other companies/tools that value the same thing. Support: The knowledge base is great, but the support emails are quick and personal. Again that is something our company strives for is personal customer support without going through 'robots' and I like that EmailOctopus has a dedicated support team that is super helpful if you have questions.

Puntos en contra:

I don't dislike anything, though I wish for campaigns there were more video options supported like Loom. But I can easily get around that with some coding. Not enough to deter me at all.

Alternativas consideradas previamente: MailerLite

Razones para elegir EmailOctopus: Mailchimp was slow, not easy to navigate, and took forever just to manage my campaigns. EmailOctopus solved all of those issues for me.

Software anterior: Mailchimp

Razones para cambiar a EmailOctopus: MailerLite had lots of fancy tools and settings like Mailchimp, but we needed something much simpler and easier to navigate. EmailOctopus was the obvious choice for us.

Chris
Accountant en EE. UU.
Contabilidad, Trabajador autónomo
Ha utilizado el software durante: 6-12 meses
Fuente de la opinión

Switched from Mailchimp

5,0 hace 2 meses Nuevo

Puntos a favor:

Compared to Mailchimp, it is much simpler to use. I found the interface to be much more intuitive. The free version is very generous, offering up to 2,500 subscribers for free.

Puntos en contra:

It's a little on the expensive side for all the features that you get.

Paride
Customer Service Manager en EE. UU.
Tecnología y servicios de la información, 11-50 empleados
Ha utilizado el software durante: Más de un año
Fuente de la opinión

Best Campaign Management Solution

5,0 hace 2 meses Nuevo

Puntos a favor:

Besides being a great email marketing software, it also offers best campaign management features and is very helpful.

Puntos en contra:

No flaws that I can list. EmailOctopus has always been effective.

Rod
Ceo en EE. UU.
Medicina alternativa, 2-10 empleados
Ha utilizado el software durante: 6-12 meses
Fuente de la opinión

Top of the line.

5,0 hace 2 meses Nuevo

Puntos a favor:

The ease in the usage and you can actually send bulk immediately.

Puntos en contra:

Not sure how about anything yet. I think the government pasting is a little help..

Chris
Operations en EE. UU.
Edición, 2-10 empleados
Ha utilizado el software durante: 1-5 meses
Fuente de la opinión

Perfect for beginners or new list building

5,0 el mes pasado Nuevo

Puntos a favor:

We grabbed Email Octopus to use for a new Youtube channel we were deploying and I wanted clean data for building and sending a brand new list without compromising a larger more mature list. This was the perfect solution. Easy to design and build emails and campaigns, super affordable (we got to 2500 subs free, and only $9 a month over that) and scalable. We were very pleased with the results and open rates, plus the emails look good and deliverability was excellent. I would recommend Email Octopus to grow a list and scale up.

Puntos en contra:

We haven't explored the all in one email marketing for this software yet.

Josh
CEO en Sudáfrica
Propiedad inmobiliaria, 2-10 empleados
Ha utilizado el software durante: Más de dos años
Fuente de la opinión

Probably one of the best & most cost-effective ESP's out there!

5,0 hace 3 años

Comentarios: Truly outstanding customer service. Quick response times and always willing to go out their way to ensure that you are properly looked after. This too is one of the key reasons why we are still with EO and have no intention of leaving. Solid company and staff all round!

Puntos a favor:

The thing we love most, is that when you link your Amazon SES account with Email Octopus, you can get a real bargain, esp. when compared to other ESPs out there. The user interface is very intuitive and simple to use, yet, it comes with very advanced email marketing features. All in all, we can recommend EO to anyone looking for an advanced email marketing system that doesn't break the bank.

Puntos en contra:

In terms of advanced segmentation, the current version is still somewhat limited, but I've been in touch with their support team who have ensured us that it's on it's way. But other than that, no complaints whatsoever.

Alternativas consideradas previamente: SendGrid

Razones para elegir EmailOctopus: MailChimp is good, but far too expensive, esp. when you have a larger email database and send out weekly newsletters.

Software anterior: Mailchimp

Razones para cambiar a EmailOctopus: While SendGrid is known for their ultra-high deliverability rate, the UX of their platform is sub-optimal. We managed to figure things out, but their built-in email templates were seriously lacking in creativity and weren't optimised for mobile at all. After signing up with Email Octopus, we ensured that everything was properly set up with Amazon SES (which granted, took a bit of reading up), but we now have an above average deliverability, open and click rate.

Donald
Owner en EE. UU.
Marketing y publicidad, Trabajador autónomo
Ha utilizado el software durante: 1-5 meses
Fuente de la opinión

A good inexpensive way to get your email business rolling

5,0 el año pasado

Comentarios: Overall EmailOctpus has done a good job handling what I throw at them and they fit my budget pretty well. Service has been better here than in the other more well know places tried in the past. They seem to be more service-orientated and willing to go the extra mile to help if needed. I'd say I have been pretty happy with most of what they have to offer.

Puntos a favor:

The 2500 price point is a great help for those starting out gives them a bit more time to learn and start making some money with their list and to make the payment easier too. Most of the help tutors are easy to understand and if you have trouble the support has been outstanding. Even though it is a chat and I usually don't care for that but theirs has been top-notch. They have good knowledgeable people working the chat and that really a big plus.

Puntos en contra:

Pros: They are reasonably priced and offer excellent support. Easy to learn and use with a low learning curve in most areas. They also have more advanced options for integration into many of the more well-known platforms for controlling larger businesses. You also have a knowledge base you can go to when Chat is offline at night that which is very helpful for people like me that do a lot at night.Cons: My biggest pet peeve with them is not being able to use HTML templates made by others you are kinda stuck using theirs and some of them are not too professional looking or fit the needs to might have. Yeah, I'm old school but I can make them work the way I need easier to install on some websites I have custom software and I have to create workarounds to get things working sometimes.

Mikey
Author en RU
Entretenimiento, Trabajador autónomo
Ha utilizado el software durante: 6-12 meses
Fuente de la opinión

Reliable and cost-effective

5,0 hace 4 años

Comentarios: Overall I've been very pleased. I have tried several other providers and found that this service is excellent and compares well with other providers who charge a lot more for similar features.

Puntos a favor:

EmailOctopus offers a reliable platform at an excellent price, and the level of customer support is particularly good. Questions are answered promptly and efficiently. The platform is easy to use and has a good range of features.

Puntos en contra:

I'd like to see the drag and drop email editor improved. It works well enough and the emails look good, but it is not as slick as other editors I've used.

Alternativas consideradas previamente: MailerLite y Mailchimp

Razones para elegir EmailOctopus: I wanted to switch from a self-hosted email platform to a hosted one, and it was important that the service I chose integrated with Bookfunnel and my website.

Razones para cambiar a EmailOctopus: I've tried all those listed and a few more. MailerLite let me down several times. They were unreliable and their support was poor. Sendfox is very basic and charges for options such as single optin lists. Mailpoet has a great editor and integrates with my site beautifully, but it didn't integrate with Bookfunnel, and that was a dealbreaker. Mailchimp has become very expensive.

Kat
Author en EE. UU.
Redacción y edición, Trabajador autónomo
Ha utilizado el software durante: Más de un año
Fuente de la opinión

Can't beat the features for the price

5,0 hace 3 años

Comentarios: My overall experience has been positive. I'm comfortable with tech, so setting this up with AWS wasn't difficult. I like the user interface and I think deliverability is at least moderate. I've been able to save 10-20 month using EmailOctopus over the more mainstream and pricey email providers, so I'm happy.

Puntos a favor:

I like that I have 90% of the functionality as with the more expensive options, like MailerLite. This allows me to build my newsletter list without the hefty price tag.

Puntos en contra:

I wish there were more analysis-type features, like being able to tell me at a glance which subscribers haven't opened an email in six months, and then a mechanism to pull that group out and cull them from my list. Right now the process is manual and time-consuming.

Jeff
Online Lead Generator en EE. UU.
Marketing y publicidad, 2-10 empleados
Ha utilizado el software durante: 6-12 meses
Fuente de la opinión

Great "out of the box" features!

5,0 el año pasado

Comentarios: I have been able to build an email list because of ease of integration into my

Puntos a favor:

Started out using the free version. It has all of the features of the paid version which you can't say that about their competitors. Can immediately have more than one list as well as use automations. Gave me a great idea. how the program works and now I'm paying and a huge fan.

Puntos en contra:

I am able to integrate Email Octopus pretty much everywhere I want. But, occasionally I need to use a third party software to do so. Which isn't a huge deal, but I'm sure that will start seeing email octopus in more and more native integrations.

Alternativas consideradas previamente: Mailchimp

Razones para cambiar a EmailOctopus: Because the price is significantly lower and the support is better.

Sonja
Writer en EE. UU.
Edición, Trabajador autónomo
Ha utilizado el software durante: Más de dos años
Fuente de la opinión

Great and Easy

5,0 el año pasado

Comentarios: I am using Email Octopus for email marketing for my publishing business. It's a very low-cost and effective way to gather my readers in one place and hold them there.

Puntos a favor:

Email Octopus is extremely straight-forward. The way you use it and the pricing are easy to unserstand and make sense.

Puntos en contra:

Nothing to add. I like it, and can't think of anything I dislike. Customer service was prompt at answering my inquiries.

Matt
CEO en EE. UU.
Marketing y publicidad, 2-10 empleados
Ha utilizado el software durante: 1-5 meses
Fuente de la opinión

Email Octopus Is A Top Notch Service Provider

5,0 hace 2 años

Comentarios: Good overall and I will continue to be a client as long as I can be.

Puntos a favor:

From the ease of signing up, uploading my leads, and creating my first campaign I have really enjoyed using this service. Their support staff is very personal and they work one-on-one with me in a prompt and polite manner. They listen to my issues or concerns and take the time to explain the answers to me. It has been a pleasure working with Email Octopus and I plan to continue to do so for many years to come.

Puntos en contra:

When configuring the lead capture form I could not figure out how to set the width of the form fields, or design the form to fit the area on my page for it. I had to instead remove a paragraph on necessary information from the page and design my page around their form.

Pamela
Editor, Writer, Marketing en EE. UU.
Edición, 2-10 empleados
Ha utilizado el software durante: Más de dos años
Fuente de la opinión

A game-changer for those looking for affordable newsletters

5,0 hace 12 meses

Comentarios: I'm thrilled with my experience with Email Octopus and am glad I switched from the more expensive newsletter providers.

Puntos a favor:

I love the pricing, the ease of setting up newsletters, and that I can stay within a budget without losing the newsletter features that allow me to have high subscriber engagement. I also like how easy it is to add new subscribers and that it offers a user-friendly design platform.

Puntos en contra:

I haven't had a chance to explore automation yet, but that's one thing I'd like to set up and figure out.

Kristian
Founder & MD en Países Bajos
Internet, 2-10 empleados
Ha utilizado el software durante: Más de un año
Fuente de la opinión

Simple & Effective

5,0 hace 3 años

Comentarios: Incredible. In the time & age where platform are becoming extremely bulky, EmailOctopous keeps it simple, clean, automated. Customer support is on point every time.

Puntos a favor:

- Simple yet powerful - Not overwhelming - Incredible customer support - Fantastic automation

Puntos en contra:

- Segmentation features - Advanced automation & workflows

Nessma
Manager en Omán
Usuario de Linkedin verificado
Edición, 2-10 empleados
Ha utilizado el software durante: Más de un año
Fuente de la opinión

A good option if you're starting out

4,0 hace 2 años

Comentarios: It's a nice provider is you're starting up and don't have many subscribers; less than 2500. The templates are very convenient and attractive to use. Tagging and segmentation got better better over the time. However, opening rate is still concerning due to inefficient CAN Spam that leads to identifying emails sent from EmailOctopus as spam instead of landing in the receiver's inbox folder.

Puntos a favor:

When I started using EmailOctopus, the first feature that attracted me to their service was their templates. There is a good variety to choose from. The designs are nice and not boring like most of the presets that come with mailers. It was easy to use to send weekly newsletters.

Puntos en contra:

I faced two problems when I used EmailOctopus. One, the open rate was dismal compared to other mailing services due to spam complaints. Most of the emails were either sent to spam or blocked. It caused delivery issues that eventually made me use a different mailer. Two, list management. I wasn't able to import subscribers easily, segment or segregate or have a lead page to gather subscribers.

Respuesta de EmailOctopus

hace 2 años

Hi Nessma, Thanks for taking the time to review. I'm glad to say EmailOctopus does completely support imports of subscribers, along with segmentation and segregation. We also have a range of landing pages within EmailOctopus so you can grow your list, for free, easier than ever. We'd love you to have a go at using these, so please reach out to our Support team who will gladly point you in the right direction to start.