Opiniones de Smarp

Comentarios: Getting Smarp launched was a long process because we were still trying to learn the platform ourselves. We've definitely needed a lot of guidance around the prizes and what points to tag to them, etc. and we've had issues with missing features. All that said, overall, our team loves it. Even our C-Suite executives are obsessed with it. We wish we had more resources to help manage it beyond 1-2 people.

Puntos a favor: Out of all the platforms that I evaluated, Smarp definitely had the best UI and UX (similar to LinkedIn) with a lot of valuable features. It also includes a ton of data and analytics.

Contras: There is no LinkedIn API so we can't tag companies or people in the posts. We wish they had more features such as the ability to list prizes outside of allowing people to claim them because we award prizes sometimes based on most engagement, etc. and not points. Customer service is often slow and takes more than 24 hours to get back to us. We also wish we could allow employees to like comments. Also, we've tried to make the integration with Slack work but it never does and that's disappointing because it was one of the main reasons we chose Smarp. Lastly, the pricing is insanely high. We want our whole company to use the platform but the pricing makes it almost impossible.

Puntos a favor: Smarp is very user-friendly, which is important because many of our consultants are novices when it comes to using social media to market and brand themselves. Onboarding is very easy. And the price point is good for organizations taking their first dive into employee advocacy.

Contras: There aren't a lot of bells-and-whistles, making for a somewhat boring user-experience for advanced social media users.

Comentarios: Certainly try it! It doesn't cost much compared to other services. Customer Service is awesome.

Puntos a favor: I like the ease of use. It's very easy for other employee's to adopt the platform if they've used any kind of social media. There is little to no explanation needed for someone to get started. The platform makes sharing content with co-workers and social media easy without the hassle and commitment of time to find content. The only time they need to invest is the time to interact on the social media platforms itself.

Contras: That it's not possible to mention users or companies, its an API thing. All employee advocacyplatforms suffer from this.
And that the preview takes the content from the cookiewall, if there is one, instead of the newsarticle.

Comentarios: Smarp is a company that continuously develops and improves its software. The customer success teams do an excellent job, they are very involved with their customers in how business objectives can be achieved. Our suggestions on specific parts to improve the software are always taken into consideration and often lead to actual improvements or new available features. Even though there is quite a distance between the Netherlands and Finland: I have never experienced such a pleasant cooperation with a supplier. We are a very satisfied client!

Puntos a favor: Extensive data analyzes and insights, user-friendly.

Contras: Not being able (yet) to upload and then share native video’s through Smarp ;(

Comentarios: Have been using Smarp since 2015 and the platform has really evolved over time. Great for sharing corporate and curated stories to amplify the messages. In the first 2 years, we have over 500% growth in our Corporate exposure on Social Media. The Smarp team takes feedback / comments seriously and is constantly evolving the platform.

Puntos a favor: The platform is very easy to use and mobile. Great customer support too

Contras: Unable to attached multiple photos, nor videos (yet). Also the dues to API updates (especially LinkedIn), we need to reconnect which can be a bit frustrating.

Comentarios: With Smarp its easy to engage more people whitin your organisation. People sees your marketing efforts and uor marketing department has got more internal status.

Puntos a favor: Easy engaging people with the competition tool

Contras: The Sharing can sometimes be a bit off brand because of low knowledge in social media.

Puntos a favor: Easy to use, small learning curve. Great high-level reporting and analytics features and "Resources" where users can read industry content from a number of collected publications.

Contras: Lack of live chat for customer assistance can be challenging at times. Often times Smarp (and other platforms) functionality is limited due to API restrictions placed by the various social networks such as LinkedIn.

Comentarios: Our sales and marketing find it really useful and are highly engaged. Also a great way to promote content

Puntos a favor: Really easy to use. I was in charge of onboarding and training employees on this and found that people caught on quickly. It's also been extremely helpful in getting our content to reach a wider audience and bring more people to our site. I was surprised to see how many employees participate on a daily basis.

Contras: -creates a "smarp" link with your content instead of leading right to your website (though there's an option to go to the source material)
-admins can't edit what users propose, only accept or decline
-you can't add multiple social messages per channel so a lot of the messaging is exactly the same
-scheduling only caters to your time zone

Comentarios: In our company the separate business departments don't know much about the others, but with the help of Smarp everyone can share stories from all the other departments too. We are using Smarp as a B2B and a B2C marketing tool, and it also helps us when recruiting new staff. Also the messages about sustainability have been shared successfully.

Puntos a favor: Sharing a post is super easy. Just select the posts you want to share, and click the social media icons to share.

Contras: For an admin it would be nice to see, how the posts look in various channels - you easily write too long texts, which are not visible in the posts, when people share them to social media.

Puntos a favor: Good is that many of my colleagues seem to like it and they share news very eagerly. Even of language versions they don't know.

Contras: I prefer to publish the news myself and slightly change the message so that it's more personal. To see the exactly same message published many times looks to me too automated. I appreciate people adding their own flair to the message. And I definitely do not like that the app can, according to what the introductory text says: update my profile. Why's that?

Puntos a favor: This is with out a doubt the best EA tool you will find - its second to none!

Contras: I can’t think of anything, no matter how hard i try...

Puntos a favor: User experience/ease of use - onboarding and training was a breeze because of this
Analytics - very comprehensive reporting
Leaderboard - ensures employees remain active and engaged

Contras: Sometimes content may not pull through and you have to add manually, but this is rare and doesn't actually take long to do.

Puntos a favor: Great thing about Smarp is that is it extremely easy to use and it's effective.

Contras: The "log in" button is hard to find on the front page.

Comentarios: Social media advocacy that was widely adopted by teammates.

Puntos a favor: It is super easy to log in and use right away. The interface is intuitive and akin to any other modern tech.

Contras: The points make it too gamified and people post just to post and be a leader, not because they care or want to publish the content.