Opiniones de Klaviyo

La fiabilidad de una buena app

Comentarios: Me resulta bastante buena su interfaz intuitiva y la facilidad para usarlo. Es muy buena para generar templates y mandar mails rápido. Ahora, la verdad que a la hora de editar esos mails no es tan rápido y lindo como uno esperaría. A veces se pone medio lento y las opciones de edición no son muy lindas. Además, podrían meterle más pila a la automatización, porque todavía le falta un poco de potencia. En resumen, Klaviyo está bueno porque te simplifica la vida con los mails, pero podrían laburar un poco más en la edición y darle más fuerza a la automatización.

Puntos a favor:

Destaca por su intuitiva interfaz y su facilidad de uso. Es una herramienta que permite generar templates y correos electrónicos de forma rápida y eficiente dentro de todo

Puntos en contra:

En cuanto a la edición de los mails, Klaviyo podría mejorar en este aspecto, dando una experiencia de edición más ágil y atractiva. Además, aunque cuenta con funciones de automatización, este aspecto podría ser ampliado y mejorado para un mejor nivel de personalización y eficiencia

Funcionalidad

Comentarios: En general nuestra experiencia con este software es muy buena y muy gratificante ya que nos permite hacer email marketing de una forma rápida y asequible.

Puntos a favor:

Lo que mas nos gusta del software es que tiene muchas funcionalidades y es muy fácil de usar y además otra cosa que nos gusta mucho que es que te ofrece una gran cantidad de plantilla de email para personalizar y te personaliza algunas automáticamente con la información de tu empresa y logo y colores.

Puntos en contra:

Lo que menos nos ha gustado del software por decir algo es que el software únicamente esta en ingles sin contener alguna opción mas de idioma.

El mejor manejador de emails para marketing

Comentarios: En general el software esta bastante bien, bastante intuitivo y facil de usar para alguien que va empezando a enviar su campaña a traves de emails.

Puntos a favor:

Lo facil que es poder programar los envios de los correos, poder obtener reportes, subir toda la data de los clientes en diferentes segmentos, construccion de emails faciles.

Puntos en contra:

No existe alguna integraccion para Whatsapp, esto es importante ya que mucha gente prefiere ser contactada por WhatsApp que por correo.

Buena opción para pequeñas empresas y tiendas online, aunque la interfaz es mejorable

Comentarios: Bajo mi punto de vista, es una herramienta de marketing por correo electrónico muy poderosa y eficaz, especialmente para tiendas online y empresas de comercio electrónico que quieren tenerlo todo a mano en una sola plataforma. Aunque su interfaz de usuario es bastante mejorable y hay que estar dispuesto a asumir su coste

Puntos a favor:

Las muchas opciones de personalización avanzada y las múltiples opciones de automatización de procesos de marketing que ofrece

Puntos en contra:

La interfaz de usuario es un aspecto a mejorar, además el coste puede ser un tanto elevado para empresas que recién inician en su sector

Organizacion de datos y ventas

Puntos a favor:

excelente programa de marketing para ofrecer mi producto y tener nuevos clientes, es mas accesible la comunicacion por gmail

Puntos en contra:

no tengo quejas ya que es un programa de trabajo para tener ventas

Very ok for email marketing!

Puntos a favor:

It has many options for ecommerce. It can be used relatively easily.

Puntos en contra:

Sometimes it's hard on the API implementation side

The best all-in-one marketing tool for scale

Comentarios: Overall, I am a fan and they have earned their place as our go-to marketing tool. We can't operate without Klaviyo.

Puntos a favor:

Klaviyo does what it promises. It's an all-in-one solution for email, sms, customer data, and automations. Their software works better than the competitors at scale: they grow healthier lists which means more revenue long term.

Puntos en contra:

The import from mailchimp was a bit of a hassle, and the sync between Klaviyo and Shopify has some unexpected issues that crop up, but that's likely due to our integration and not on the software stack itself. Pricing for SMS in Canada is very high, which may be prohibitive for some.

Good for beginners

Puntos a favor:

For automation, email sequences, and website pop-ups, Klaviyo is perfect. It is very easy to use and set up all of the things. One more thing, for website widgets, they don't have a watermark

Puntos en contra:

Before Klaviyo has 1K subscribers but they have recently decreased the maximum limit to just 250.

Not user friendly, poor support

Comentarios: Poor, I wouldn't recommend Klaviyo over others that I have used (Active Campaign, Omnisend, Drip).

Puntos a favor:

The Klaviyo application is very powerful, no doubt.

Puntos en contra:

The UI for the automation flow filters are not intuitive and not well designed. Basic requirements for flows are unnecessarily difficult to implement. When you contact Klaviyo support, staff gives information that contradicts their published documentation and often don't actually give the correct advice at all, resulting going around in circles trying to get issues resolved. Klaviyo list management is also poor, and like some other platforms (seems to be a trend), Klaviyo gears the system towards pushing you to pay for more customer profiles than you actually need and then when you try to clean or remove profiles you have to go through manual processes, whereas Klaviyo could easily provide options to automate this, or at least NOT require manual CVS export/imports. I mean really Klaviyo it's 2022 people. The Klaviyo visual builder is buggy, even in their "NEW" builder there were bugs with things as basic as applying link colour styles at a global level. Generally also poor UI for the visual builder. Overall, it's almost like the Klaviyo designers tried to make the UI as clunky as possible, probably went to the same design school as the Mailchimp designers (which is equally terrible).

Worth the price point if you have an audience

Comentarios: Overall I have had a good experience with Klaviyo. They do what they do well. I find them a little expensive, but I can't deny that they have a good quality product. I would recommend this product if you have an established email list, or if you have plans for growing a list quickly. Not sure the price tag would be worth it if you didn't have many clients to write to!

Puntos a favor:

I find the email builder to be easy to use and the emails look good. The ability to choose different content based on desktop or mobile is HUGE for me.

Puntos en contra:

My least favourite thing about Klaviyo is probably that you can only upload one image at a time. It's a small thing but it annoys me every time.Also, it bills based on profiles, and takes ALL profiles from your Woocommerce account whether they're signed up for email or not. When I made noises about this, they said I should reduce the number of profiles on woocommerce, but that would mean losing valuable customer data in an industry where customer relationships can last for decades.

Great Email Marketing platform

Comentarios: It's a great tool to communicate with your customers in an elegant way, both for campaigns and automated flows.

Puntos a favor:

I liked the ability to integrate designed emails from Figma. It results in some really high-quality looking marketing emails. The email flows are also very productive for us.

Puntos en contra:

I wish we could integrate our SMS too. We had to use another service because of our industry (alcohol) and the integration of the two platforms has proved difficult.

Smooth marketing automation and easy implementation

Comentarios: Very good, my go-to-choice unless very custom requirements are needed.

Puntos a favor:

The marketing automation flexibility is the best part of Klaviyo.

Puntos en contra:

You can't really utilize the meta data from metrics in segmentation.

Quality review of Klaviyo

Puntos a favor:

- easy to manage one shot Emails campaign or on going campaigns.- to more beneficial to control Users subscription- very proactive for Deliverability reputation, spam control- Highly functional for data segment building- quick integration for SMS & push notification facility

Puntos en contra:

- Bit difficult to identify IP reputation to control spam reputation

my klaviyo review

Puntos a favor:

The customer support was swift to respond when we encountered some challenges and they were very helpful in providing us with all the information we needed to set up newsletter pop up on our website.

Puntos en contra:

It took a long time before I could understand the platform and i had serious difficulty in getting the subscription pop up to show on our website

A great email & sms marketing tool

Puntos a favor:

Very easy to utilise. Personalising emails and text it's a fantastic way of getting more business, and Klaviyo allows any company to do it in an amazing way

Puntos en contra:

Not gripes with the system, it really is fantastic

My favorite marketing tool

Comentarios: Klaviyo has helped us build our email marketing and is one of my favorite marketing tools/platforms that I use on a daily basis.

Puntos a favor:

I love pretty much everything about Klaviyo - from the visual/block email builder to the segmentation and automated flows, Klaviyo has helped us level up our email marketing in the past year from zero to thriving. I find it easy to work with on a team and with outside content creators and have gotten so much out of the Klaviyo Live From Your Laptop and Black Friday Bootcamp live webinar series they've run this year.

Puntos en contra:

My only complaint thus far would be that saved blocks do not update across emails when you make changes (so if you change something in the block you have to go into every email where it is and manually update it to the newest version of the block) - but I have been told this is something that's being worked on. I will also say that we have gotten much more metrics and ROI out of the platform once we switched our ecommerce over to Shopify (we previously used WooCommerce for which there was integration but not as seamless, and from Webflow for which there were no integrations). Everything about the platform just works so much better with Shopify from the product blocks to the automated flow triggers and we've seen a lot more value in the platform with this integration reaching its fullest potential.

Best email app ever!

Comentarios: I have only been using Klaviyo for 3 months and I only wish I had discovered it before. If you sell online through an e-commerce platform give it a try! You will not regret it!

Puntos a favor:

I have nothing but good things to say about Klaviyo. It is filled with great features like no other email app I have seen before; it has a very friendly interface that makes email creation a breeze; excellent analytics and a very fair price. The other huge plus is their amazing customer service! They are on their toes waiting to help you! Superfast, super-efficient!

Puntos en contra:

I still have not learned to use this app in all its depth, but their triggers and segmentations are amazing. There is nothing not to like in this app.

Excellent Email Software

Comentarios: Such an impressive email service and compared to a much more expensive previous system was streets ahead. Granted there are better systems but for us the flows are perfect and for the next level of email campaign marketing you would need to spend a lot more

Puntos a favor:

The ease of set up and the ability to see results against the campaigns. it was up and running within 24hr and their onboarding was outstanding.

Puntos en contra:

To be honest very little however some of the email creative can be a little constrained. For the price it really is very good for those on a budget and with smaller CRMs. It may become more expensive if you have a lot of addresses as you pay per email user.

Klavyio could be better

Comentarios: It is true that Klaviyo has been the leading email marketing software for some time now. However, there are some signs that this may not be the case for much longer.

Puntos a favor:

Klavyio's integration with almost any product in the market is one of its best features. This allows users to integrate Klavyio into their existing workflows and systems seamlessly. Klavyio's wide range of integrations makes it a versatile tool that can be used in many different ways.

Puntos en contra:

Klavyio's interface is in dire need of an upgrade. It is outdated and does not meet the needs of modern users. The interface is clunky and difficult to use, and it does not provide users' needed features. Klavyio needs to modernize its interface and provide a more user-friendly experience.

One of the best options for E-Commerce brands

Puntos a favor:

Klaviyo is extremely easy to use. For employees that are less tech savvy, it's a great option. The integration with Shopify is pretty much flawless. MMS messaging is extremely easy for both broadcast sends and automated sends. If you have an online store, I don't think you should use another automation platform.

Puntos en contra:

Segmentation and triggering workflows based on user segments are a bit more limited than tools like Braze or Iterable.

The #1 email marketing platform for eCommerce brands.

Puntos a favor:

I love the ability to integrate Klaviyo with all the essential apps within my eCommerce businesses to enable extremely powerful automated flows to send the right messages at the right time.

Puntos en contra:

I wish the pricing was a bit more comparable to Mailchimp, but when setup properly the results make it worth it. Additionally, I wish the SMS feature was a bit better and more polished.

an effective platform for keeping customers in the loop about all promotions.

Comentarios: Using Klaviyo has been a great asset to our team's email marketing efforts. Not only have we been able to keep customers abreast of our new updates, but the data we've collected has also allowed us to refine our approach in many ways.

Puntos a favor:

With Klaviyo, it's easy to run successful social media and email marketing campaigns. Klaviyo facilitates the entire process, from generating contact lists to posting promptly. The Klaviyo also gives a number of premade templates for incorporating advertisements (including images, links, and videos) into the email itself. I particularly like the segmentation tools because they allow us to make several sub-lists and split the primary campaign up into several sub-campaigns to reach all clients based on sub-lists. I appreciate how easily we can connect with the most popular social media advertising platforms, which provides us with more options for both publishing and collecting data. Klaviyo's data collection provides us with all the information we require, and we appreciate the clear presentation of the analytics in the reports and dashboards.

Puntos en contra:

It's frustrating when Klaviyo slows down and we have to start over from scratch after making edits, especially if the Email we're creating has a lot of specifics. One of the things I don't like is the difficulty of presenting the results of some analyses.

Very good at its job

Puntos a favor:

It's software that is very easy to use once you get the hang of it. The flow management, template builder works very well. I would say that if you have an e-commerce store, Klaviyo is one of those key software to have. A/B testing also works very well. The newsletter forms also. Overall I had a great experience with this.

Puntos en contra:

The price is the worst part of it, for sure. And this is something that they would need to reconsider as someone who is starting out cannot use their services from the start. Someone starting out will go to another software, get used to that one, and even if they want to make the switch to Klaviyo after a while, it's not easy and they will stay with that worse software for a long time.

A powerful tool to implement a unique advertising campaign via email and SMS

Comentarios: With Klaviyo, our e-mail and SMS marketing capabilities have evolved, and we can expand our marketing operations and target new segments of customers. With Klaviyo, we also have a library of analytics for all our previous campaigns, and we've taken advantage of it by keeping its flaws under scrutiny and continuous improvement.

Puntos a favor:

I love the fact that Klaviyo gives us multiple options so that we can filter existing and potential customers and send out promotions and alerts on a regular basis. I love Klaviyo's ability to categorize customers into multiple segments based on their data and past transaction history, allowing for unique email and SMS formatting to suit each segment's needs. I also like the fact that it is easy to create new campaigns by using the ready-made templates provided by Klaviyo, and I also like the ease of importing and preparing contact lists and also scheduling send dates. I appreciate the excellent reports that Klaviyo provides us with, which give us a comprehensive analysis of the interaction of customers with our campaigns, and we can determine by means of these reports the extent of the success of those campaigns.

Puntos en contra:

I haven't had any technical issues with Klaviyo. The user interface is very intuitive, all the tools are clear and easy to use, and I love the fact that there is a support team ready to help us and answer our queries at all times.

Klaviyo is 35% of our sales!

Puntos a favor:

Klaviyo is honestly amazing. We have 260,000 contacts and spend $2100 a month. I love how much revenue it generates for us!

Puntos en contra:

I would say just more integrations would help.