17 años ayudando a las empresas
a elegir el mejor software

¿Qué es Bynder?

Bynder es la forma más fácil de administrar profesionalmente tus activos digitales. Los equipos se encuentran en la misma página para ediciones y aprobaciones colaborativas de la marca en tiempo real, fácil uso y almacenamiento compartido de archivos, formato automático para canales y tipos de archivos. Proporciona un portal central en la nube para todos los materiales y mensajes de la empresa con sus elementos de marca. Con la creatividad de la empresa a tu alcance, tu siguiente gran idea está a un clic de distancia.

¿Quién usa Bynder?

Todos los sectores: Departamento de Marketing, consultor de marca, Departamento de Comunicaciones, gerente de marca, Departamento de Prensa, agencia de diseño, agencia creativa

¿Dónde se puede implementar Bynder?

Basado en la nube
Entorno local

Sobre el proveedor

  • Bynder
  • Fundada en 2013

Asistencia de Bynder

  • Asistencia telefónica
  • Asistencia 24/7
  • Chat

Países disponibles

Afganistán, Albania, Alemania, Andorra, Angola y otros 224

Idiomas

alemán, chino, chino tradicional, coreano, español y otros 9

Precios de Bynder

Precio inicial:

Sin información del proveedor
  • Sí, ofrece una prueba gratuita
  • Sin versión gratuita

Bynder no tiene versión gratuita, pero ofrece una prueba gratis.

Planes de precios consigue una prueba gratuita

Sobre el proveedor

  • Bynder
  • Fundada en 2013

Asistencia de Bynder

  • Asistencia telefónica
  • Asistencia 24/7
  • Chat

Países disponibles

Afganistán, Albania, Alemania, Andorra, Angola y otros 224

Idiomas

alemán, chino, chino tradicional, coreano, español y otros 9

Imágenes y vídeos de Bynder

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Funciones de Bynder

  • API
  • Acceso móvil
  • Almacenamiento de documentos
  • Animación
  • Archivo y conservación
  • Arrastrar y soltar
  • Biblioteca de contenidos
  • Búsqueda de texto completo
  • Búsqueda/filtro
  • Captura de documentos
  • Categorización de activos
  • Clasificación de documentos
  • Comentarios/notas
  • Compartir en redes sociales
  • Control de la localización
  • Control de procesos de aprobación
  • Control de versiones
  • Controles o permisos de acceso
  • Conversión de archivos
  • Creación de informes y estadísticas
  • Creación de informes/análisis
  • Creación de marca personalizable
  • Creación de vídeos
  • Directrices de marca
  • Edición de texto
  • Edición de vídeo
  • Etiquetado
  • Gestión de activos digitales
  • Gestión de almacenamiento de datos
  • Gestión de campañas
  • Gestión de contenidos
  • Gestión de distribución digital
  • Gestión de documentos
  • Gestión de expiraciones de accesos
  • Gestión de flujos de trabajo
  • Gestión de licencias
  • Gestión de metadatos
  • Gestión de proyectos
  • Gestión del cambio
  • Herramientas de colaboración
  • Integraciones de terceros
  • Marcas de agua
  • Mediateca
  • Modelos
  • Modelos personalizables
  • Opciones de publicación de contenidos
  • Planificación de actividades
  • Planificación estratégica
  • Protección PDF
  • Protección de aplicaciones de software
  • Protección de audio y vídeo
  • Protección de imágenes
  • Revocación de acceso
  • Seguimiento ROI
  • Seguimiento de progreso de tareas
  • Seguimiento/Análisis de uso
  • Superposición de texto
  • Uso compartido de archivos

Alternativas a Bynder

Cloudinary es una solución integral de gestión de imágenes y videos para aplicaciones web y móviles.
Brandfolder inspira el uso, permite el descubrimiento rápido y agiliza los flujos de trabajo entre los equipos.
Solución de gestión de proyectos, recursos y flujos de trabajo, diseñada para las necesidades de los equipos de servicios profesionales, de marketing y de agencia.
Aprimo DAM permite la creación, gestión, retención y distribución de contenido omnicanal para ayudar a impulsar experiencias más ricas.
Desde el concepto hasta la finalización, Webdam facilita la organización, el uso y el intercambio de activos creativos en el corazón de impactantes experiencias de marca.
Inteligencia de software para la nube empresarial.
Gestiona tu información de productos (PIM) y sus activos digitales (DAM) en un mismo espacio con precios asequibles, facilidad de uso y atención al cliente top.
Potencia tu contenido con una solución DAM galardonada y un servicio incomparable. A partir de 28 000 USD por año.
Templafy es una plataforma de generación de activos y documentos que funciona con IA generativa.

Opiniones de Bynder

Evaluación media

General
4,5
Facilidad de uso
4,4
Atención al cliente
4,5
Funcionalidades
4,3
Relación calidad-precio
4,2

Opiniones por tamaño de empresa (empleados)

  • <50
  • 51-200
  • 201-1.000
  • >1.001

Encontrar opiniones por puntuación

5
53%
4
40%
3
7%
Katalina
Ing. Sistemas en Colombia
Tecnología y servicios de la información, 10.000+ empleados
Ha utilizado el software durante: Más de un año
Fuente de la opinión

es de gran ayuda

4,0 el año pasado

Puntos a favor:

su función para compartir archivos entre los usuarios de la misma organización es muy eficiente.

Puntos en contra:

me pareció algo tedioso al principio pero desde que le tome cariño a este programa me ha parecido super funciona,

David
Product Owner en España
Importación y exportación, 201-500 empleados
Ha utilizado el software durante: 1-5 meses
Fuente de la opinión

Magnífico equipo de implementación y seguimiento

4,0 el año pasado

Puntos a favor:

Magnífico el seguimiento y ayuda del equipo de onboarding

Puntos en contra:

Pocas opciones de carga de contenidos en el paquete general

Eduardo
Eduardo
Ingeniero de Sistemas en Perú
Usuario de Linkedin verificado
Diseño, 501-1.000 empleados
Ha utilizado el software durante: Más de un año
Fuente de la opinión

Experiencia satisfactoria gestionando activos digitales

5,0 hace 2 años

Comentarios: Bynder mejoró la experiencia colaborativa y la producción del equipo de marketing. Además, que se puede usar en muchos otros aspectos de la empresa, y mantiene una mejora constante de su plataforma. En pocas palabras Bynder es un DAM que va por buen camino.

Puntos a favor:

Bynder es un excelente gestor de contenidos digitales, compartir archivos y generar colaboraciones en equipo. Su uso es muy sencillo y mejora el rendimiento con un flujo de trabajo optimo.

Puntos en contra:

Por el momento no hemos encontrado brechas o errores significativos en Bynder. Por el contrario veo que evoluciona a mejor.

Eileen
Eileen
Office Manager en EE. UU.
Usuario de Linkedin verificado
Fabricación de productos eléctricos/electrónicos, 201-500 empleados
Ha utilizado el software durante: Más de un año
Fuente de la opinión

Flexible solution that adapts to your needs

5,0 hace 2 años

Comentarios: Bynder is a robust and comprehensive solution for digital asset management in the enterprise environment. Its advanced features and ease of use make it a valuable tool for any office manager looking to improve collaboration, maintain brand consistency and streamline media-related workflows.

Puntos a favor:

It greatly facilitates the organization and distribution of multimedia resources in the company. I love its ability to efficiently store, label and classify all types of files, from images and videos to documents and presentations. The advanced search function allows you to quickly find the material you need, which is invaluable in a busy work environment. In addition, the customizable templates and content creation module help maintain brand consistency across all communications.

Puntos en contra:

At times, the platform can be a bit slow when loading large files or at times of high traffic.

Jon
Head of Digital en RU
Ocio, viajes y turismo, 51-200 empleados
Ha utilizado el software durante: 1-5 meses
Fuente de la opinión

Very impressed with the platform and the onboarding team

5,0 hace 2 años

Comentarios: Fantastic experience so far. Our products sell themselves on their imagery. Maintaining a consistent and coherent folder structure and naming convention in traditional platforms like Box and Sharepoint has been a headache for years. Bynder removes a lot of these issues and it is quickly adopted by teams and individuals. The platform has some nice features like the external upload which again has solved a long-standing issue we have had with collecting images from suppliers and being able to ensure the meta properties have been added, has really improved the governance of our digital assets.The onboarding experience has been second to none.

Puntos a favor:

They are innovative and have some very helpful integrations. There is a good level of customisation that can be done without external support and it is really easy to use. As soon as you demo the product to someone in your organisation, they instantly get it and see the benefits of using the platform.The onboarding experience has been the best I have ever experienced with a software product. The team are very knowledgeable and guides you in small, manageable steps.

Puntos en contra:

The different tiers of user roles are part of the contract and the number of high-level roles (e.g. Admins) are quite low as standard.

Alternativas consideradas previamente: Aprimo Digital Asset Management, Brandfolder y Cloudinary

Razones para cambiar a Bynder: We had a much better sales experience with Bynder and some of the integrations they had worked really well with our existing tech stack.

Michal
Digital assets specialist en Polonia
Dispositivos médicos, 10.000+ empleados
Ha utilizado el software durante: Más de un año
Fuente de la opinión

PLMICZ Coloplast

3,0 hace 3 años

Comentarios: General feeling is positive, I am only using bynder product for 2 years.

Puntos a favor:

bank asset, search functions, page and sub page integration with collections

Puntos en contra:

slow development with new things. sometimes it glitches, but its a minor thing.

Denise
Denise
Marketing Specialist en EE. UU.
Usuario de Linkedin verificado
Marketing y publicidad, 201-500 empleados
Ha utilizado el software durante: Más de un año
Fuente de la opinión

Bynder is our digital assets' authoritative database

5,0 hace 2 años

Comentarios: Bynder acts as a central repository for all of our digital assets, making it easier for everyone in the organization and our external partners to access the most up-to-date and accurate versions without wasting time searching for them or second-guessing whether or not they are viewing the most recent revisions. It establishes a system that can be used across all divisions and which can be relied upon to give up-to-date and comprehensive data on our digital holdings.

Puntos a favor:

Bynder is used all over our company. Bynder has been an extremely flexible option for us to better manage the distribution and use of all of our digital assets. Inefficient time and effort is wasted trying to locate needed digital files that have been dispersed among multiple computers, shared folders, and emails.

Puntos en contra:

There's no way to keep tabs on which files are being transferred, downloaded, etc. It was difficult to locate assets without knowing precisely where they were stored. To use several filters based on a single metaproperty. Minimization of computerized categorization.

Jessica
Jessica
Game Programmer en EE. UU.
Usuario de Linkedin verificado
Software informático, 201-500 empleados
Ha utilizado el software durante: Más de dos años
Fuente de la opinión

Bynder is very user-friendly and configurable

4,0 hace 3 años

Comentarios: Our sales and marketing digital asset management system and our graphics digital asset management system needed to be integrated. We required an easy-to-use and easy-to-manage solution. Bynder gives you access to everything.

Puntos a favor:

It was made clear by the Onboarding Manager exactly what needed to be done and when. They gave us with tools to evaluate and spreadsheets to help us verify the platform's suitability for our purposes. The weekly sessions were fruitful, and the "homework" tasks were manageable. The database is well-built, but it also allows for a great deal of customization.

Puntos en contra:

Metaproperties and permissions may have benefited from a bit more description of how they're used, especially how they're connected. Things didn't exactly go according to plan, so we had to go back a few times and reorganize.

Usuario verificado
Usuario de Linkedin verificado
Muebles, 501-1.000 empleados
Ha utilizado el software durante: Más de dos años
Fuente de la opinión

Intuitive and easy of use

4,0 hace 3 años

Comentarios: Overall, I really like the way it's setup, and the flexibility you have to customize the product for your brand. We've done away with network folders, we've made more people self sufficient. We now know what assets we have. Duplications are pretty non existent. Got rid of allot of manual work on websites; cropping images, replacing documents etc.

Puntos a favor:

I like the lack of folder structure, this combined with a good taxonomy, you'll find what you need in seconds.

Puntos en contra:

Integrations and flexibility with CMS, but it's getting better. The stability and lack of customization of the Analytics. The rest are just some small issues.

Mayank
CEO, Founder en Países Bajos
Animación, 2-10 empleados
Ha utilizado el software durante: Más de dos años
Fuente de la opinión

Meets all project management needs of an animation studio

5,0 hace 4 años

Comentarios: Bynder is the platform where we manage our animation projects and meets our project management requirements in a perfect way so far except reporting tool.

Puntos a favor:

Bynder is the most user-friendly and easy to use project management platform with its relative extensive features such as video brand studio, workflow manager and digital asset management infrastructure.

Puntos en contra:

Although in overall Bynder is the most user-friendly and easy to use project management platform, it is hard to say that reports tool is that much user-friendly and sufficient to reflect all required statistical data.

Alternativas consideradas previamente: KeyShot

Razones para elegir Bynder: Wrokflow module of Bynder was more suitable for creative content creation process.

Software anterior: KeyShot

Razones para cambiar a Bynder: Bynder's workflow manager was more suitable for tracking the animation development process.

Cynthia
Operations associate officer en EE. UU.
Servicios financieros, 1.001-5.000 empleados
Ha utilizado el software durante: Más de un año
Fuente de la opinión

Ensuring Consistency through Bynder's Centralized Hub

5,0 hace 11 meses

Comentarios: For managing digital assets and optimising our creative workflows, Bynder has emerged as our creative hub. Version control is guaranteed and the disarray of multiple files is removed thanks to the platform's centralization of our digital assets.

Puntos a favor:

Effective organisation, classification, and retrieval of digital assets are made simple by the user-friendly DAM system from Bynder. I like how by providing a centralised location for brand assets, Bynder enforces brand consistency.

Puntos en contra:

Particularly in large digital asset libraries, improvements to the search functionality could further optimise asset retrieval.

Rodrigo
Performance Marketing Manager en Países Bajos
Entretenimiento, 51-200 empleados
Ha utilizado el software durante: Más de un año
Fuente de la opinión

A good Digital Asset Management tool

5,0 el año pasado

Comentarios: Overall the experience has been positive. Bynder works as we expected and we have no issues with it so far.

Puntos a favor:

Easy to upload new assets and categorize them. Easy to find and download them and to create variations from the original assets, as well as download in different formats.

Puntos en contra:

The template features are quite limited. Granted this is a DAM tool not a creative tool, so it's understandable the template feature wouldn't be their core strenght. But when compared to other tools that can also do to that, Bynder lags behind.

Chiara
Creative Marketing Manager en Alemania
Dispositivos médicos, 1.001-5.000 empleados
Ha utilizado el software durante: 6-12 meses
Fuente de la opinión

Our experience with Bynder

5,0 el año pasado

Comentarios: The aim was to have an overarching online solution where we can collect all of our assts. The quick access and the user-friendliness of the interface are an advantage here. Bynder is easy to understand, making it the ideal solution for the whole company to access media. We were particularly impressed by the onboarding process with [sensitive content hidden] Initially we had difficulties with the taxonomy. Both of them supported us in every point and stood by our side competently. Thanks for that from the whole team!

Puntos a favor:

Bynder is easy to use and easy understand. For me as a designer, the connection to the Adobe programs is of great advantage.

Puntos en contra:

Sometimes the change to the taxonomy is difficult to implement if you haven't dealt with it that much.

Paul
Head of design and brand en RU
Deportes, 51-200 empleados
Ha utilizado el software durante: 1-5 meses
Fuente de la opinión

New user to Bynder

4,0 hace 2 años

Comentarios: Its quite early to say, however having all our logos in one place has been instantly useful. It saves designers time and effort. Uploading photos takes time, but is worth doing well.

Puntos a favor:

Bynder is an easy to use DAM. It does all that is required very well. It becomes second nature in a very short amount of time. The team atBynder are very good and we have had a great onboarding experience.

Puntos en contra:

Although Bydner does everything well, some features found in other DAMS are absent. For example, Bynder does not search within images for text (for tagging) and Bynder studio does not support indesign files.How important these small features are to you will be a matter of personal preference.

jonathan
Graphic Designer en RU
Deportes, 201-500 empleados
Ha utilizado el software durante: 1-5 meses
Fuente de la opinión

Jonathan Tellyn

4,0 hace 2 años

Puntos a favor:

Easy to search and download assets without needing to spend time looking through folders.

Puntos en contra:

It would be great if you could use Adobe InDesign within the studio feature as well as or instead of Photoshop.

Ahmad Farhad
Chief Marketing Officer en EE. UU.
Consultoría de gestión, 11-50 empleados
Ha utilizado el software durante: 6-12 meses
Fuente de la opinión

Bynder, You Marketing Partner!

5,0 hace 2 años

Comentarios: I love Bynder, this wonderful software helps my business in any way like best marketing through content creation/management, creative management, video making, file storage, and many more. Thank Bynder!

Puntos a favor:

I use and like Bynder for my business digital or online presence. This software has different helpful tools such as creative management, video making, content creation/management, and many more nice features which helps my business widen its network.

Puntos en contra:

I like all the tools included in this software, I would love to see other new and amazing tools in upcoming versions.

Bryan
Web Developer
Ha utilizado el software durante: No especificado
Fuente de la opinión

Great product, excellent people!

4,0 hace 13 años

Comentarios: This is a DAM excellent product and is supported by a fantastic, responsive DAM staff. I highly recommend working with the folks at WebDAM for anyone interested in sustainably managing, or wanting to improve access to, their collection of digital materials! P.S. a small note about (webdam)/admin/keywords.php:
"A keyword list enforces consistently throughout your asset library. By using a keyword list, your administrators will be presented with the list to choice from when adding keywords from the Edit Captions page. If you had previously uploaded a keyword list, you will have the option to append your new keywords or replace the previous list.(Seperate keywords and phrases by comma and/or a newline)"
*consistently = consistency
*choice = choose
*Seperate = Separate
*newline = new line

Puntos a favor:

WebDAM is an excellent product with a lot of potential. It is powerful, robust and configurable for most any set of circumstances in which it is used. Your support and customer service staff are absolutely wonderful! The webinars I've attended have been excellent and pertinent. Managing user access to specific folders/assets based on group membership is a fantastic custom option. This system has everything we were looking for in a Digital Asset Management system.

Puntos en contra:

Parts of the interface are cumbersome. Sometimes it's too many clicks from here to there, sometimes it's just not easy to find the function: in training I've conducted thus far, I have had 3 people ask "How do I move files around? Can I drag and drop?" Managing users (folders maybe?), editing metadata on assets, viewing folder and asset data could all stand some improvement, but the functionality remains. We've been experiencing some odd locking up issues as well. This seems to be related to the auto-logout function (it would be nice if the local administrator could set that auto-logout length of time). When it locks up, only restarting the browser returns functionality. **Have experienced this in Safari & Firefox on Mac OS

Usuario verificado
Usuario de Linkedin verificado
Producción audiovisual, 201-500 empleados
Ha utilizado el software durante: Más de dos años
Fuente de la opinión

Bynder

4,0 hace 6 años

Comentarios: Overall, working as a contributor to a large Bynder database has been a mixed bag. Some of the upload processes and interface choices are a bit frustrating. But in general, it's a stable platform that gets the job done in helping large organizations share assets.

Puntos a favor:

At its best, Bynder makes it easy to find and share resources within a large team. The interface is generally friendly and easy to navigate.

Puntos en contra:

I wish there were better upload options for assigning photo metadata to fields within Bynder or auto-tagging assets based on metadata. The 'related assets' feature is often confusing and file versions could be displayed in a much more friendly way. Pricing seems a bit high compared to other solutions.

Usuario verificado
Usuario de Linkedin verificado
Educación superior, 501-1.000 empleados
Ha utilizado el software durante: Más de dos años
Fuente de la opinión

WebDAM - A Bynder Product

4,0 hace 6 años

Comentarios: Having been a WebDAM user for the past 5+ years, we have really relied on the software for all of our digital asset needs for our marketing department and for the entire organization.

Puntos a favor:

We were early adopters to onboard WebDAM and the solution has met our need. It allows us to organize, tag, download, save lightboxes for projects, search, expire old photos with ease. The pricing is aligned with their competitors so it's a competitive software solution for anyone to explore!

Puntos en contra:

For us, they are only minor - being able to embed metadata within the photo through WebDAM and integrated plug-ins for Adobe CC. Not a deal breaker but certainly would help!

Brionne
Brionne
Chief Brand Experience Designer en EE. UU.
Usuario de Linkedin verificado
Diseño, 2-10 empleados
Ha utilizado el software durante: Más de un año
Fuente de la opinión

It Does the Job

4,0 hace 5 años

Comentarios: We use Bynder to store all of our completed work, but that doesn't happen as much as we'd like because it takes a long time to upload each asset.

Puntos a favor:

I like that Bynder is our one-stop-shop for all our digital assets. I also like how easy it is to log in to Bynder and instantly see what fellow coworkers are designing. It's a great place for inspiration that's on-brand because it was created by other designers in our company.

Puntos en contra:

The interface is very clunky and it can be difficult to find what I'm looking for. It also takes so long to upload even a single asset that many designers forgo uploading their finished work to Bynder.

Jordan
Account Manager en RU
Investigación, 51-200 empleados
Ha utilizado el software durante: 6-12 meses
Fuente de la opinión

Best in class Digital Asset Management

5,0 hace 3 años

Puntos a favor:

Bynder has been a critical tool for our team when it comes to managing our assets and easily finding the content and assets we need. The ease of use is unlike any other tool we've used and what used to take multiple emails and messages now takes a few clicks. The taxonomy and metadata setup and day-to-day use is straightforward and everyone on our team knows how to use the tool with minimal training and setup. We have been able to centralise all our existing content in one central place and have robust access controls in place for external stakeholders, something that is absolutely critical for our businesses. We no longer have to worry about the wrong files being shared with the wrong people - a real god-send.

Puntos en contra:

Nothing of note I can think of - wish we had implemented Bynder earlier.

Usuario verificado
Usuario de Linkedin verificado
Comercio minorista, 5.001-10.000 empleados
Ha utilizado el software durante: Más de un año
Fuente de la opinión

Webdam review

3,0 hace 6 años

Puntos a favor:

Easy to use out of the box, permission are a breeze to set up

Puntos en contra:

Some basic DAM features aren't available, reliability of features working properly

Kristin
Content Coordinator en EE. UU.
Administración gubernamental, 11-50 empleados
Ha utilizado el software durante: Más de dos años
Fuente de la opinión

State DMO Review for Webdam

3,0 hace 6 años

Comentarios: Bynder's acquisition of Webdam has seemed mostly smooth to us as the end user.

Puntos a favor:

Excellent customer service. Prior to his departure, Rep was our CSM and he was great to work with.

Puntos en contra:

Glitchy behavior - examples would be subfolders that were created would randomly disappear and then reappear if you logged out and back in again.

Brigitte
Graphic Developement en EE. UU.
Bienes de consumo, 201-500 empleados
Ha utilizado el software durante: Más de un año
Fuente de la opinión

Easy place-it, easy find-it.

4,0 hace 8 años

Comentarios: WebDam is very friendly user. We have a multitude of users from various groups with different needs and capabilities. WebDam allows us to put security in place so we do not share our intellectual properties with just everyone.

Puntos a favor:

Drag and drop to upload assets

Puntos en contra:

The light box is cumbersome. The assets needs to stay in there until they are downloaded from the people we share with but WebDam wont alert us when the files are actually downloaded by the end user.

Respuesta de Bynder

hace 8 años

Thanks Brigitte! Glad to see Webdam is helping you keep your content secure. Regarding your feedback on lightboxes, have you tried watching those particular assets or checking the download reports? If neither accommodate to your workflows, contact your CSM for additional help.

mehmet
demand generation team lead en RU
Software informático, 201-500 empleados
Ha utilizado el software durante: 1-5 meses
Fuente de la opinión

The best DAM for large and growing companies to scale

5,0 hace 3 años

Comentarios: - creating assets for demand generation campaigns
- creating on brand videos and assets
- managing our massive image bank

Puntos a favor:

- great for sharing large files or multiple files at once (to teams, agencies, mgmt) - Bynder saved a lot of time by sharing large files in just a minute or two - comes with built in video production product that is hands down the tool we use most (other than DAM) - great support and onboarding team that answers all questions asap

Puntos en contra:

The search functionality can be difficult to use at times with too many filters Takes some time to learn the platform for new employees that didnt get onboarded Very reliant on the admin to keep the DAM organized and standardized