17 años ayudando a las empresas
a elegir el mejor software
Sprinklr
¿Qué es Sprinklr?
Es ideal para Empresas grandes con más de 200 empleados.
Sprinklr es una solución de marketing de redes sociales de nivel empresarial en la que confían el 90 % de las 100 marcas principales del mundo. Sprinklr ayuda a las marcas a establecer relaciones, implementar contenido y realizar un seguimiento del ROI en más de 35 canales, lo que garantiza una colaboración más eficiente entre cuentas de redes sociales que abarcan múltiples regiones y submarcas. Deja atrás el caos de las soluciones puntuales con Sprinklr, una plataforma de CXM unificada.
¿Quién usa Sprinklr?
Los clientes de Sprinklr son empresas Fortune 2000 con un plan para llegar al consumidor conectado, a escala.
¿Tienes dudas sobre Sprinklr?
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Sprinklr
Opiniones de Sprinklr
Evaluación del software Sprinklr: Una solución integral para la gestión de experiencias de marca
Puntos a favor:
Sprinklr es una herramienta de gestión de redes sociales útil para los profesionales de la industria. Me ha gustado especialmente la amplia variedad de funcionalidades que ofrece el software para gestionar y analizar sus cuentas de redes sociales, lo que le permite a las marcas optimizar sus estrategias de marketing y aumentar la visibilidad de la marca. Además, Sprinklr ofrece una excelente integración con otras plataformas, como Facebook, Twitter y Instagram, lo que facilita la sincronización de contenido entre diferentes plataformas.
Puntos en contra:
-no ofrece la posibilidad de personalizar los informes generados-a veces puede ser un poco complicado de configurar
My experience with Sprinklr
Comentarios: We're able to promptly and effectively respond to all social media inquiries across all of the social media websites we utilize for our business. Along with this, we can quickly pull analytical insights to determine what it and is not working for us.
Puntos a favor:
How it combines all social media sites. Rather than having to search through each social media platform, potentially missing key comments by users, Sprinklr brings all of those comments into one, easy to use platform. Additionally, Sprinklr allows you to use tagging, which makes for easy analytical reviews with specific campaigns being currently run as well as comparison to previous campaigns.
Puntos en contra:
Still working out some glitches. Instagram direct messages do not currently pull through and that would be very helpful if that was resolved.
Recommended tool for social marketing engagement
Comentarios: The experience as a whole has been really positive as it has helped solved initial program issues related to robust reporting needs and multi channel marketing campaign analytics. The tool has been very easy for myself and my team members to get a grasp of from a holistic standpoint and has played a key role in helping with campaign attribution and return on investment analysis.
Puntos a favor:
I have most enjoyed the ability to build, visualize and analyze results of digital advertising and social media marketing campaigns. It has been very helpful to view and reference historical campaign data directly in the front end interface of the platform.
Puntos en contra:
There was initially a challenge involving the integration of the platform with our customer relationship management tool, which was a key to helping our team get set up with full scale and customer life cycle campaign reporting and analysis. It was not a simple process of locating all the necessary resources to efficiently implement and maintain the program integration.
I don't like it
Comentarios: I don't usually have to use the software but there are absolutely zero times that I have used 100% correct. Very complex but at the same time does not have all tools I need.
Puntos a favor:
The only thing I like is that I can see all social media account from the company I work for in the same software.
Puntos en contra:
I mostly use for Twitter and the search tool is really bad. There are also some content formats, such as poll, that I can't post with the software, something that makes my life pretty hard.
Everything A Big Business Needs
Comentarios: If you can afford it, I'd reccomend getting every module from Sprinklr to help manage your social media. But you have to have a dedicated team to learn and manage it and use it every day, otherwise it's a waste of money.
Puntos a favor:
You can do EVERYTHING from Sprinklr. It has features and modules that can easily make it your one-stop shop for marketing.
Puntos en contra:
It's an ever-growing platform, so you'll occasionally run into bugs. That wouldn't be an issue if Support wasn't understaffed, causing some tickets to not get picked up right away, or be sent off to the engineering team for months.