15 años ayudando a las empresas españolas
a elegir el mejor software

¿Qué es Oktopost?

Oktopost proporciona una plataforma única para distribuir contenido a gran escala en múltiples redes sociales y perfiles. Esta plataforma permite a los especialistas en marketing B2B ver el ROI real de las redes sociales supervisando el viaje del cliente potencial hasta la publicación social exacta de la que procede.

Esta integración, líder en el sector, perfecciona la adquisición de clientes potenciales de las plataformas de automatización de marketing existentes (Marketo, Act-On, Eloqua, etc.) con una nueva capa de datos sociales.

¿Quién usa Oktopost?

B2B: medianas y grandes empresas con un mínimo de 200 empleados. Preferiblemente en los sectores de tecnología y servicios.

Oktopost Software - 1
Oktopost Software - 2
Oktopost Software - 3
Oktopost Software - 4
Oktopost Software - 5

¿Tienes dudas sobre Oktopost? Compara con una alternativa popular

Oktopost

Oktopost

4,5 (104)
No se han encontrado precios
Versión gratuita
Prueba gratuita
108
19
4,5 (104)
4,4 (104)
4,6 (104)
VS.
Precio inicial
Opciones de precios
Funcionalidades
Integraciones
Facilidad de uso
Relación calidad-precio
Atención al cliente
No se han encontrado precios
Versión gratuita
Prueba gratuita
111
5
4,2 (231)
3,9 (231)
4,5 (231)
Las barras de puntuación verdes muestran el producto ganador en función de la puntuación media y el número de opiniones.

Otras alternativas interesantes a Oktopost

Brandwatch
Funcionalidades más valoradas
Creación de informes/análisis
Gestión de varias cuentas
Integración de redes sociales
HubSpot Marketing Hub
Funcionalidades más valoradas
Automatización de marketing
Gestión de campañas de email
Marketing por correo electrónico
Khoros Marketing
Funcionalidades más valoradas
Gestión de varias cuentas
Programación de publicaciones
Social listening
Sprinklr
Funcionalidades más valoradas
Gestión de varias cuentas
Integración de redes sociales
Programación de publicaciones
Agorapulse
Funcionalidades más valoradas
Gestión de contenidos
Gestión de varias cuentas
Programación de publicaciones
Kontentino
Funcionalidades más valoradas
Gestión de contenidos
Programación de publicaciones
Publicaciones automatizadas
Bambu
Funcionalidades más valoradas
Biblioteca de contenidos ya aprobados
Gestión de contenidos
Integración de redes sociales
Sprout
Funcionalidades más valoradas
Coaching de salud
Portal de empleados
Supervisión de la salud
Swat.io
Funcionalidades más valoradas
Gestión de calendarios
Gestión de contenidos
Gestión de varias cuentas

Opiniones de Oktopost

Evaluación media

General
4,5
Facilidad de uso
4,5
Atención al cliente
4,6
Funcionalidades
4,2
Relación calidad-precio
4,4

Opiniones por tamaño de empresa (empleados)

  • <50
  • 51-200
  • 201-1.000
  • >1.001

Encontrar opiniones por puntuación

5
54%
4
38%
3
9%
Mathan
Mathan
Marketing Manager - Operations & Technology en Australia
Usuario de Linkedin verificado
Banca, 501-1.000 empleados
Ha utilizado el software durante: Más de un año
Fuente de la opinión

Alternativas consideradas previamente:

A great decision

5,0 hace 2 años

Comentarios: We were paying a lot for what was essentially a social inbox tool with bad publishing and a disappearing account support team. We wanted a more complete social suite that integrated with our MarTech tools and got the added bonus of social advocacy. We have had a fantastic support and account experience, building good relationships with the Oktopost team and having direct product feedback listened to and added to the platform.

Puntos a favor:

Our team were impressed by the easy UI and being quick to learn and transition. Social advocacy was a great decision to invest in and add to our social strategy. SocialBI is really powerful and can be tailored to preferences and the standard experiences of publishing content and managing an inbox are really strong.

Puntos en contra:

I'd have like to be able to assign individual comments within a post thread to different team members, but other than that, where there were other ideas, the Oktopost team listened and implemented feature updates directly based on my feedback.

Silviu
Silviu
Social Media Manager en Rumanía
Usuario de Linkedin verificado
Investigación, 1.001-5.000 empleados
Ha utilizado el software durante: Más de un año
Fuente de la opinión

Alternativas consideradas previamente:

Great and easy to use platform but features need to be added

4,0 hace 6 meses

Comentarios: Overall easy to use, great support but I haven't found the platform to solve all our social media issues yet. That being said, it's still among the top to consider. A lot more training and practical example of how to leverage the auto sync feature with Marketo would help a lot.

Puntos a favor:

Easy to set up and manage. Few bugs during the 1+ year use. Good functionality list and only platform which auto syncs with Marketo.

Puntos en contra:

Bugs were not communicated and we had to find out the hard way, but there were few of them. The sync with Marketo is great but the built in reporting doesn't capture the lead situation correctly.

Respuesta de Oktopost

hace 6 meses

Thanks for your feedback, Silviu. We're glad you find our platform easy to use and that Oktopost and Marketo work well together for you. We're committed to continuing to improve our service. If you need any assistance, feel free to contact us anytime.

Usuario verificado
Usuario de Linkedin verificado
Tecnología y servicios de la información, 5.001-10.000 empleados
Ha utilizado el software durante: Más de un año
Fuente de la opinión

Alternativas consideradas previamente:

User Friendly - but VERY Basic

3,0 hace 5 años

Comentarios: Generally like it but feel it might be for companies starting their journey out on social and employee advocay.

Puntos a favor:

It is a tool that is extremely user friendly, making it easy to train teams that are required to use it. Makes post scheduling very easy.

Puntos en contra:

It doesn't inform a user when their profile is disconnected so someone can still be sharing daily without realizing it isn't going through. Doesn't allow media uploads like large video files for users to share - more link based.

Zoe
Sr. Director Communications en Israel
Software informático, 501-1.000 empleados
Ha utilizado el software durante: Más de dos años
Fuente de la opinión

Alternativas consideradas previamente:

Oktopost is Essential to our Company

5,0 hace 2 años

Comentarios: Overall - Customer support is greatTransparency of roadmap is excellentThe product is developing continuously and the Oktopost team members listen to us.The pricing model of advocacy is not flexible. It is priced on a per seat per year. Regardless of engagement or number of accounts connected or use - It would be better if we could connect the whole company to the tool and pay based on the actual number of employees using it.

Puntos a favor:

We liked having the Social media management and the advocacy management on the same toolThe advocacy board has been upgraded and the data for the advocates is remarkable. We believe the new developments of the advocacy module are really in the right direction.

Puntos en contra:

The tools are not developed at the same level. Social media management is very good and has most of what we need at a good price, all accept reporting capabilities that are disappointing specifically measurements of engagement.The advocacy side needs more emphasis - it is functional but not that simple to implement in the company. First, we can't really make it ours, it is not set up for white labeling in terms that the advocates know the platform is oktopost, we can't make it look and feel like HiBob. Then the advocacy board needs more work. People have more than more profile connected have a harder time using it correctly

Saima
Social Media Manager en RU
Servicios de información, 1.001-5.000 empleados
Ha utilizado el software durante: 6-12 meses
Fuente de la opinión

Alternativas consideradas previamente:

A great tool!

4,0 hace 2 años

Comentarios: Great customer service team, always at the forefront of integrations and API updates. Easy to use and set up new users with.

Puntos a favor:

The advocacy tool along with the general campaign management is great to use and very straight-forward. We've has more users of the platform than ever and it's accessible interface has led to a series of great campaigns and successes.

Puntos en contra:

The social BI tool is a little tricky to get the hang of. There is a lot of reporting errors that have come down to the data not being filtered correctly. There should be more of a hands-on approach in helping us setup our crucial reports.