Kajabi
¿Qué es Kajabi?
Kajabi es una plataforma de marketing de contenidos que permite a cualquiera vender fácilmente contenidos en línea. Todas las herramientas que necesitas para iniciar y gestionar tu negocio en línea están aquí bajo un mismo techo: un creador de cursos para convertir tu contenido en productos digitales, un sitio web para mostrar tu tienda de productos digitales, herramientas de ventas para hacer que te paguen por tu contenido fácilmente, páginas de aterrizaje para hacer crecer a tu público, marketing por correo electrónico para convertir a tus clientes potenciales en clientes y mucho más.
¿Quién usa Kajabi?
Kajabi es una plataforma integral para emprendedores digitales y pequeñas empresas para la venta de contenido y productos digitales en línea.
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Opiniones de Kajabi
Eduardo
Alternativas consideradas:
Un sistema TODO en en UNO que con el que te quitas dolores de cabeza
Comentarios:
Yo mismo construí con wordpress y múltiples plugins mi escuela digital, web y ligue todos los sistemas externos como hubspot, mailchip o AC y era como poner a trabajar un reloj suizo.
Desde que tengo Kajabi solo me dedico a crear
Puntos a favor:
Cuantas con muchos servicios en un solo sistema como email marketing, funnels / embudos, LMS / escuela digital, web, hosting, hosting de vídeo, embudos evergreen, Formularios, opciones para programas de coaching entre otros. Pueden obtener aquí 30 días de Kajabi gratis aquí: https://app.kajabi.com/r/m6mCVKf6/t/smcfzwu5
Puntos en contra:
No es tan visual el flujo de correos en la parte de email marketing como un activecampaing por ejemplo
Jonathan
Alternativas consideradas:
LOTS of Features
Comentarios: We host our courses on Kajabi and use it for some landing pages. We also run most of our checkouts through Kajabi.
Puntos a favor:
Kajabi sells itself as the one home for your whole business - websites, courses, checkout, membership, landing pages, email. And all those features are pretty decent. Not best in class, but pretty good. They also work to make things better. They just totally remade the page editor. Then emails. Now sites are next, and a revision of memberships is probably coming soon. They really are making it better all the time.
Puntos en contra:
Right now, it seems (based on feedback in the official Facebook group) that email deliverability isn't the best right now (but being worked on). You run into some constraints when you work entirely inside Kajabi, but if you embrace those limitations, it really does free you up to do your work and get on with running your business.
Kierra
Alternativas consideradas:
Love Kajabi, but it's just expensive
Comentarios: Overall, it's great! Just pricey.
Puntos a favor:
I love that you can truly personalize each and every course. The course template buildouts are amazing too. Another positive is that I can hold up to 15 courses with my membership. Also, I love that I can enable quizzes between modules to make sure my students understand the information.
Puntos en contra:
I never liked their sales/transaction page. It is very confusing for potential customers. It tells potential customers to input their info at the top to purchase and then all the sales information about the offer at the bottom of the page. So I stopped using it to complete transactions. Now, I just use it to hold my courses. Also, it's super pricey compared to other options on the market.
Danielle Menditch Roessle
Alternativas consideradas:
Poor email deliverability kills it
Comentarios: If you're looking for an all-in-one platform, Kajabi provides it. However, the poor email deliverability, lack of customer service, and limited customization kills it. Kajabi might have been good at one point, but all the negatives outweighs the positives.
Puntos a favor:
I liked the Kajabi had everything all in one - sales, website, checkout, emails, automations, funnels, and more. I also thought the onboarding process was pretty strong in that they sent you email trainings which helped with the setup.
Puntos en contra:
The reality is that the email deliverability has had a negative impact on my business. Most of my emails are going to spam and customer service will not get back to me. They have a chat feature which is how I'm getting a hold of them and they say they are so inundated with customer issues, that they are behind. Moreover, Kajabi sells you on customization, but the reality is that there is little customization and the website builder is really clunky.
Christian
Alternativas consideradas:
Kajabi is the ultimate marketing and client tool for my programs and services.
Comentarios: There are many sites like Kajabi out there that either try to offer many different benefits but do not truly excel at most of them and end up being bloated, confusing, and ultimately not as dependable. Kajabi truly nows how to create a seamless powerful process for coaches and content creators.
Puntos a favor:
One of the main reasons why I love Kajabi is because it is very dependable and they have an amazing dedicated team always updating, and offering support. You can find many apps that try to do what Kajabi does but trust is very important to me... and Kajabi is not only trustworthy but has great style. Other popular apps within their class do not evoke that feeling of trust or warmth that it is essential for marketing across any service based industry. A subtle point but very important to me.
Puntos en contra:
I would say that it was lacking a true community feeling for my clients but with their newest update... it is truly amazing. Just the new "community" portion is worth the prize within itself... so there is not much I don't like about Kajabi now.
