HubSpot Marketing Hub

HubSpot Marketing Hub

Por HubSpot

¿Quién usa HubSpot Marketing Hub?

El software de marketing todo en uno de HubSpot es ideal para las empresas en crecimiento que desean utilizar el marketing de atracción para aumentar el tráfico, convertir clientes potenciales y probar el retorno de la inversión.

¿Qué es HubSpot Marketing Hub?

El software de marketing entrante de HubSpot proporciona inteligencia comercial de autoservicio y la creación de informes de análisis web para medir el éxito de tu sitio web y los esfuerzos de marketing en línea. HubSpot también ayuda a que tu empresa se encuentre en línea, convierte el tráfico de tu sitio web en clientes potenciales y clientes y lo optimiza según tus resultados. ¡Solicita una evaluación GRATUITA hoy para ver cómo HubSpot puede ayudarte a aumentar los clientes potenciales, las ventas y a supervisar el éxito de tu negocio!

Información sobre HubSpot Marketing Hub

HubSpot

http://www.hubspot.com/

Fundada en 2006

Resumen de precios de HubSpot Marketing Hub

HubSpot Marketing Hub está disponible a partir de 50,00 US$/mes. HubSpot Marketing Hub dispone de una una versión gratuita y ofrece una prueba gratis. Consulta más información sobre precios de HubSpot Marketing Hub a continuación.

Precio inicial

50,00 US$/mes

Versión gratuita

Prueba gratis

Implementación

En la nube, SaaS, web

Formación

En persona

En directo en línea

Seminarios web

Documentación

Asistencia

Horas laborables

En línea

Funciones de HubSpot Marketing Hub

Herramientas de email marketing
Autorrespondedores
Biblioteca de imágenes
Campañas de goteo
Conformidad CAN SPAM
Contenido dinámico
Correo electrónico activado por evento
Correos electrónicos optimizados para el formato móvil
Creación de informes/análisis
Editor de correo electrónico WYSIWYG
Encuestas de cliente
Gestión de la lista de correo
Gestión de modelos
Gestión de suscriptores
Pruebas A/B
Páginas de aterrizaje y formularios web
Búsqueda de clientes potenciales
Captura de clientes potenciales
Descubrimiento de contactos
Evaluación de clientes potenciales
Generación de clientes potenciales
Gestión del pipeline
Identificación de visitantes
Importar/exportar contactos
Integración de base de datos de clientes potenciales
Segmentación de clientes potenciales
Análisis
Enfoque en grupo objetivo de clientes
Filtrado por palabras clave
Gestión de contactos
Gestión de contenidos
Gestión de varias cuentas
Programación de publicaciones
Publicaciones automatizadas
Seguimiento de conversión
Análisis de competidores
Auditoría
Gestión de contenidos
Gestión de enlaces
Gestión de ingresos
Gestión de usuarios
Herramientas de investigación de palabras clave
Integración de Google Analytics
Localización
Panel de comunicaciones
Pruebas A/B
Seguimiento de búsquedas móviles
Seguimiento de palabras claves
Seguimiento de rangos
Análisis
Búsqueda
Edición de texto enriquecido WYSIWYG
Gestión de publicaciones
Moderación de comentarios
Publicaciones de grupo
Redacción colaborativa
Uso compartido de archivos
Análisis
Arrastrar y soltar
Creación de formularios
Edición en tiempo real
Gestión de SEO
Modelos
Pruebas A/B
Reactivo

Opiniones de HubSpot Marketing Hub

Mostrando 5 de 4096 opiniones

En general
4.5/5
Facilidad de uso
4.3/5
Atención al cliente
4.4/5
Funcionalidades
4.4/5
Relación calidad-precio
4.2/5

A Big Product

Publicado el 23/4/2018
Crystal I.
Marketing Content Developer
Seguros, 13-50 empleados
Ha utilizado el software durante: Más de dos años
Fuente de la reseña 
5/5
En general
5/5
Facilidad de uso
5/5
Características y funcionalidades
3/5
Asistencia técnica
4/5
Relación calidad-precio

Puntos a favor: Hubspot Marketing is a big product. It can do a lot. There are so many tools and features. Sometimes too many to use. We didn't know anything about using Hubspot Marketing before we started. Hubspot taught us all we know. Their training courses are easy to watch and easy to understand, but there is a learning curve. As with anything in marketing, results do not happen overnight. We started using Hubspot Marketing in February of 2014. It took us 8-12 months to really start seeing major results. During this time, we had a personal customer success manager who was helping us along the way. Flash forward over 4 years later and we are still using Hubspot Marketing. We primarily use it to host our blog content, CTAs, and landing pages.

Contras: We would not be where we are without Hubspot Marketing. With that said, we feel like we are not fully using Hubspot to its potential. Unfortunately, because all of our marketing content is tied into Hubspot, we continue to pay for the software. It is hard to move your content to another provider (or just export your content to your own server), so sometimes we feel locked in. Another con is that you will be automatically charged for contacts if you go over your limit. Once this happens, you are automatically moved into a higher level plan until you get in touch with Hubspot and tell them you would like to move back down to a lower plan. To do this, you have to sign another contract with them at the lower plan. We are always checking our statements to make sure we have not been automatically moved into a higher plan automatically.

Great Marketing Automation Platform.

Publicado el 11/6/2019
Md masoom R.
Sr Executive Sales and Research
Seguros, 501-1000 empleados
Ha utilizado el software durante: Más de dos años
Fuente de la reseña 
4/5
En general
5/5
Facilidad de uso
4/5
Características y funcionalidades
4/5
Asistencia técnica
4/5
Relación calidad-precio
Probabilidad de recomendación:
Muy baja Muy alta

Comentarios: Overall my experience with HubSpot is amazing. I am using it on a daily basis and found it very helpful for my work. I am using it for campaign creation, campaign management, bulk emails sending to customers and new prospects, tracking emails, bounce rates, open rate, click rates which is a very amazing feature and accurate. I love the way I can manage all data and information which in it and fetching reports and creating dashboards is very easy and very informative in it.

Puntos a favor: I like HubSpot easy to use user interface and powerful marketing automation feature the most. I love HubSpot mobile app which is very easy to use and effective, because of this now anyone can access their HubSpot account from anywhere easily with their mobile app and on the other hand I like their dashboard reports and email tracking system too.

Contras: There is one thing that I dislike about it and want to highlight it which is HubSpot is a little bit expensive but I can say also that this platform is worth to spend.

Easy to Implement and Maintain

Publicado el 20/2/2020
Usuario verificado
Marketing Operations
Software informático, 51-200 empleados
Ha utilizado el software durante: Más de dos años
Fuente de la reseña 
4/5
En general
5/5
Facilidad de uso
3/5
Características y funcionalidades
5/5
Asistencia técnica
4/5
Relación calidad-precio
Probabilidad de recomendación:
Muy baja Muy alta

Comentarios: Support is really fantastic. They take the time to explain things and help you understand limitations and great workarounds. Great support, coupled with the fact they have the HubSpot Academy, it's really easy to learn this tool, even if you're not particularly ops-minded.

Puntos a favor: Very easy to use and takes minimal time to implement the tool. A lot of their default settings really encourage common "good operational" practices, like GDPR, progressive profiling on forms, opt-in, managing multiple contacts, ect.

Contras: Similarly to the pro, because of HubSpot's simplicity, it sometimes can lack in complexity. Concepts like multi-touch attribution reporting are still in the early stage of development compared to other tools. However, HubSpot is always releasing new features and I've found that a lot of the more recent additions permit more complexity with

Get your sales and marketing on the same page!

Publicado el 13/2/2020
Charline F.
Content & Communication Manager
Diseño, 2-10 empleados
Ha utilizado el software durante: Más de un año
Fuente de la reseña 
4/5
En general
4/5
Facilidad de uso
4/5
Características y funcionalidades
4/5
Asistencia técnica
3/5
Relación calidad-precio
Probabilidad de recomendación:
Muy baja Muy alta

Comentarios: I built three websites, which I manage completely via the Hubspot tools. I'm able to generate inbound traffic through various marketing efforts (blogging, emailing, posting on social media, website building,...). I manage all the incoming traffic via various analytics and insights. It is satisfying to notice that my hard work pays off.

Puntos a favor: Hubspot contains all the tools you could wish for as a marketing or sales professional. Your results are clearly visible and manageable. Inbound marketing has never been so exciting and profitable! I love the great user experience, which is constantly being improved thanks to monthly updates of new and improved features. Finally, I am very satisfied with the customer service. Every time I have an issue, I am helped quickly and accurately. Even if there is no solution to my problem, we will look for an alternative together.

Contras: As a creative marketer, I would love more options to make my website even more appealing and less static. I'm looking forward to all the new features being added to the website builder in the future! Improvements are also possible in terms of social media. The results (likes and interactions) are not always accurate. In addition, the posting options are fairly limited. I wish you could add a photo carousel or album (instead of max four pictures).

HubSpot: An Ecommerce Dumpster Fire And Living Nightmare

Publicado el 2/10/2019
Avery T.
Marketing Designer
Salud, bienestar y deporte, 13-50 empleados
Ha utilizado el software durante: Más de un año
Fuente de la reseña 
1/5
En general
1/5
Facilidad de uso
1/5
Características y funcionalidades
5/5
Asistencia técnica
1/5
Relación calidad-precio
Probabilidad de recomendación:
Muy baja Muy alta

Comentarios: Having talked with nearly all of HubSpot's Product Managers, we've found that the brokenness of their platform is not unknown. In fact, it appears to be a common issue amongst many other businesses which they are "in the process of fixing". Maybe in a year or 2 this platform will be the cream of the crop, but as it stands we can't even tell how much revenue any of our emails are making. The level to which HubSpot is missing the basics of ecommerce is inconceivable and, to say the very least, shows a systemic problem with their organization. We should not have been sold this platform and yet here we are: floating down the river Styx without even knowing it. All ecommerce platforms MUST avoid signing any contract with HubSpot.

Puntos a favor: Aside from our incredible account representative, there is not a single aspect of HubSpot which has benefited our ecommerce business. In fact, we have spent nearly 12 months having to deal with broken transactional messages, false sends, false reporting statistics, and an entirely broken emailing platform altogether. It has put our company though serious financial pains and has not proved its worth. As it currently stands, no ecommerce business should ever sign up with HubSpot.

Contras: HubSpot, through its archaic systems, broken ecommerce bridge, and shoddy reporting tools, has single-handedly brought our marketing efforts to its knees. For nearly 12 months we have sent out broken transactional messages, been unable to track our email revenue, pour in countless hours of unnecessary developer work, and watch our revenue decline all because we chose to trust this platform. Genuinely nothing works for ecommerce. Aside from hand-coding messages like its 1999, we can't even put products in our emails. Product data itself exists in HubSpot, however, no customer has access to it. The platform is broken.