ConvertKit
¿Qué es ConvertKit?
Software de marketing por correo electrónico para creadores que admite contenido condicional para diferentes tipos de suscriptores.
¿Quién usa ConvertKit?
La misión es ayudar a los creadores a ganarse la vida por internet. Los creadores pueden ser blogueros, poetas o podcasters... los creadores se ganan la vida haciendo un trabajo importante y lo hacen a través de internet.
¿Tienes dudas sobre ConvertKit?
Compara con una alternativa popular
ConvertKit
Otras alternativas interesantes a ConvertKit
Opiniones de ConvertKit
Amber Rose
Best Email Marketing Software
Comentarios: ConvertKit has been the best email marketing software I've used. Even though there are free products, start with ConvertKit. You'll make the switch eventually so just start here.
Puntos a favor:
My favorite feature of ConvertKit is how thorough everything is. For example, there are multiple ways to accomplish your goal, which means you can chose a method that works for you and be successful. The metrics feature is amazing - you always know if your emails were received well from your subscribers. I love the ability to have a series, to test your headlines, and to understand the analytics. The BEST feature is the tagging feature. You can have multiple businesses, lists, and passions but still use ONE product. Just use the tagging feature to give your subscribers identifying tags and you can send them curated emails based on what you know about them. I have used Aweber and Mailchimp - ConvertKit is best.
Puntos en contra:
Sometimes the software can have a learning curve. There are robust features (which make the price VERY worth it), but knowing how to use everything can be challenging . There is a lot to remember. Yes, they have templates and guides and support, but it's still a bit to learn.
Olga
Alternativas consideradas:
The email marketing software that will make your content shine
Comentarios: We have been using ConvertKit for 3.5 years now and we don’t plan on going anywhere else! If you’re looking for an email marketing platform that grows with your business and subscriber list, and that’s straightforward to use as well as efficient, then you don’t need to look any further than ConvertKit. My team and I find that it allows us to meet our goals quickly, deliver quality content, and all without overcomplicating things. Sometimes simple is best!
Puntos a favor:
It’s hard to find things not to like about ConvertKit. I think one of the best things is that there is no major learning curve. You don’t have to be an expert in email marketing to understand how to use the software. Everything is pretty intuitive. And when you do have a problem figuring something out, they have amazing tutorials available as well as a very responsive and helpful customer service team. Each time I ran into an issue, it would be solved by their team in a blink of an eye. I also love that it integrates with the software we use at our company and with our clients, such as Acuity Scheduling and LeadPages. Finally, ConvertKit has all the features we need for our email marketing efforts to be a success: great segmentation, automations, and confirmation email option.
Puntos en contra:
I think their reporting and their A/B testing could be more advanced. However, given they’re constantly improving things, I believe that these features will soon be improved. I will say that for the needs of small businesses and teams, what ConvertKit offers is absolutely sufficient.
Atharva
ConvertKit: Best user-friendly marketing tool for small businesses.
Comentarios: ConvertKit is the greatest and easiest-to-use solution for small businesses. It's not the cheapest tool, but you can get started with it for free. And if you get stuck while using the tool, you can always contact ConvertKit's fantastic support team.
Puntos a favor:
ConvertKit is a great marketing tool for new creators and small businesses, as it is very easy to configure and send email campaigns. It has a simple interface, high speed, and decent pricing.It has great features like autoresponders, campaign management and segmentation, AB testing, landing page builder, email tracking, and contact management.It also has great support, which includes phone, online, and knowledge-based support.The best part is that you can start using it for free, as it has a 14-day free trial (without credit card), and you can also use its lifetime free plan, which can store up to 300 subscribers.
Puntos en contra:
ConvertKit lacks advanced marketing features, but every feature a small business needs to get started online will be found on ConvertKit.We can integrate ConvertKit with very few platforms; for example, we can't integrate it with popular platforms like BigCommerce, Google Ads, and HubSpot Marketing.Also, the pricing of ConvertKit is decent, but some other similar tools offer better value for money.
Amy
Lots of quirks, customer service is awful
Comentarios: Overall, it's an ok tool. A lot of the glitches have cost me money (i.e. sending coupons to my list and excluding purchasers... only to find out prior purchasers still received the email). I've had requests for "discounts" from people who have received these emails after purchasing a product at full price. They are not happy. When people get stuck in sequences they go "cold"... then I end up sending a reengagement sequence before removing from my list and these people get very mad too... they have been expecting to hear from me and think that I don't send to my list regularly. Overall I really feel like just a number to ConvertKit. They don't care about my business and charge a FORTUNE. I think this product has hurt my business, cost me money and soured my reputation. In my opinion if they are charging such a premium price it really should be top notch and this really falls short in a lot of ways. I really wish I thought long and hard before signing up with them as it's going to be a NIGHTMARE to switch. I feel really "stuck" with using them and it's such a nightmare to manage at this point.
Puntos a favor:
I like the features this has - the visual automations are great. It gives you the ability to customize how your subscribers will go through your funnel. The forms are easy to create relatively easy to set up.
Puntos en contra:
The system is really quirky. I often times get people "stuck" in my funnel where they opt out of a sequence and then are just sitting in an automation. It gets really frustrating trying to troubleshoot all of the scenarios and errors that can happen. Overly complex to deal with. I've noticed that certain things that should just work need special attention... like moving to the next part of an automation sequence when leaving another. Or "rules" you don't remember making end up messing up other tags or segments. There's literally no way to troubleshoot this stuff on your own the information is just not available so you'd have to go through every individual subscriber to see how they got stuck or got sent an email they shouldn't. If you're looking for support... GOOD LUCK. This is the worst support I've had. They have a chat and you get switched from person to person over the course of multiple days. They sometimes send an email with the support details, and if you reply to that apparently the chat people don't receive it. I've repeated myself over the course of 5 days now and still can't get anyone to understand the issue.... let alone apologize for a mistake that looks like a glitch in their system. I've asked for a manager and the people on the chat just ignore that. There's no phone number to call. It's like talking to a brick wall. I also don't like that there's very little you can do to customize emails. You really can't design them in any way.
Nicola
Alternativas consideradas:
Solid email marketing platform for all sizes of business
Comentarios: Using convertkit allowed to me to grow my email subscribers and nurture my relationship with them as I could create great automation sequences and build funnels to best serve my audience
Puntos a favor:
User friendly interface and the majority of features most small businesses will need to perform their email marketing
Puntos en contra:
As the company grew the price became higher without significant improvement in the product
