--- description: ¿Qué piensan los usuarios de Ahrefs? Lee las opiniones y opiniones verificadas, descubre sus características y el nivel de usabilidad, consulta los precios y conoce las ventajas y desventajas de Ahrefs. image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: Ahrefs - Opiniones, precios y características - Capterra España 2026 --- Breadcrumb: [Inicio](/) > [Herramientas para SEO](/directory/30931/seo/software) > [Ahrefs](/software/176340/ahrefs) # Ahrefs Canonical: https://www.capterra.es/software/176340/ahrefs Página: 1 de 25\ Siguiente: [Página siguiente](https://www.capterra.es/software/176340/ahrefs?page=2) > Un conjunto de potentes herramientas de SEO para aumentar tu tráfico de búsqueda, investigar a tus competidores y supervisar tu nicho. > > Veredicto: 581 usuarios lo han valorado con **4.7/5**. De los mejores valorados en **Probabilidad de recomendación**. ----- ## Vista rápida ### ¿Quién usa Ahrefs? SEO, comercializadores, agencias, corporaciones, pequeñas y medianas empresas. ## Estadísticas y valoraciones rápidas | Métrica | Valoración | Detalles | | **En general** | **4.7/5** | 581 Opiniones | | Facilidad de uso | 4.5/5 | Basado en las opiniones generales | | Asistencia al cliente | 4.5/5 | Basado en las opiniones generales | | Relación calidad-precio | 4.2/5 | Basado en las opiniones generales | | Funcionalidades | 4.7/5 | Basado en las opiniones generales | | Porcentaje de recomendaciones | 90% | (9/10 Probabilidad de recomendación) | ## Sobre el proveedor - **Empresa**: Ahrefs - **Constitución**: 2010 ## Contexto comercial - **Precio inicial**: 99,00 US$ - **Modelo de precios**: (versión gratuita disponible) - **Público objetivo**: Trabajador autónomo, 2-10, 11-50, 51-200, 201-500, 501-1.000, 1.001-5.000, 5.001-10.000, 10.000+ - **Despliegue y plataformas**: Cloud, SaaS, Web - **Idiomas admitidos**: alemán, chino, español, francés, inglés, japonés, neerlandés, polaco, portugués, ruso, sueco, turco - **Países disponibles**: Alemania, Angola, Argelia, Australia, Benín, Botsuana, Brasil, Burkina Faso, Burundi, Cabo Verde, Camerún, Canadá, Chad, China, Comoras, Congo, Egipto, Eritrea, Estados Unidos, Esuatini y 46 más ## Funcionalidades - API - Alertas y notificaciones - Análisis de la competencia - Análisis de páginas web - Automatización de marketing - Búsqueda/filtro - Creación de informes de tráfico web - Creación de informes y estadísticas - Creación de informes/análisis - Gestión de SEO - Gestión de auditorías - Gestión de campañas - Gestión de contenidos - Gestión de enlaces - Herramientas de investigación de palabras clave - IA y aprendizaje automático - Importación y exportación de datos - Marketing Management - Métricas de rendimiento - Panel de actividades - Panel de comunicaciones - Seguimiento de conversión - Seguimiento de palabras claves - Supervisión - Visualización de datos ## Integraciones (en total: 2) - Google Analytics 360 - Google Search Console ## Opciones de asistencia - E-mail/Help Desk - Preguntas frecuentes/foro - Base de conocimientos - Asistencia telefónica - Chat ## Categoría - [Herramientas para SEO](https://www.capterra.es/directory/30931/seo/software) ## Categorías relacionadas - [Herramientas para SEO](https://www.capterra.es/directory/30931/seo/software) - [Herramientas para optimización de sitios web](https://www.capterra.es/directory/31557/website-optimization-tools/software) - [Herramientas de análisis web](https://www.capterra.es/directory/30073/web-analytics/software) - [Herramientas de marketing en redes sociales](https://www.capterra.es/directory/30781/social-media-marketing/software) - [Herramientas de automatización de marketing](https://www.capterra.es/directory/6/marketing-automation/software) ## Alternativas 1. [SE Ranking](https://www.capterra.es/software/142169/se-ranking) — 4.7/5 (297 reviews) 2. [Semrush](https://www.capterra.es/software/151962/semrush) — 4.6/5 (2316 reviews) 3. [Wix](https://www.capterra.es/software/169007/wix) — 4.4/5 (10606 reviews) 4. [AccuRanker](https://www.capterra.es/software/149278/accuranker) — 4.9/5 (330 reviews) 5. [Moz Pro](https://www.capterra.es/software/152215/moz-pro) — 4.5/5 (349 reviews) ## Opiniones ### "With ahrefs you can make your website print money" — 5.0/5 > **Usuario verificado** | *8 de mayo de 2024* | Marketing y publicidad | Valoración de la recomendación: 9.0/10 > > **Puntos a favor**: Almost best tool to spot the rankings on your competitors and discover their links. Period. They tried to add website analysis. You can use that part for free under certain conditions. > > **Desventajas**: The price gone up lately. The website analysis part is ok but basic. > > I used to had a routine on spoting links, keywords and writing based on the analysis, ahrefs was my everyday tool and always discovered what my competitors were doing. ----- ### "I like some features" — 5.0/5 > **Elle** | *14 de mayo de 2024* | Diseño | Valoración de la recomendación: 5.0/10 > > **Puntos a favor**: It seems to cover all the bases within its paid packages > > **Desventajas**: I can get most of the reports for free using other tools > > It's good for those people who want all their tools in one place and I can see why it is the industry leader. For me though, I'm kind of covered with other tools that I use. ----- ### "Reliable SEO platform with strong rank tracking and easy navigation" — 5.0/5 > **Hemkesh** | *24 de febrero de 2026* | Tecnología y servicios de la información | Valoración de la recomendación: 10.0/10 > > **Puntos a favor**: Ahrefs is very strong in rank tracking and competitor research. I can clearly see keyword positions and how they change over time. The navigation inside the tool is clean and easy, so moving between Site Explorer, Keywords Explorer and reports feels smooth. For website management, it helps me quickly audit pages, links and content gaps from one place. From a security point of view, access control and account management feel reliable for professional use. It also supports team collaboration well, because multiple people can review the same data and reports easily. > > **Desventajas**: The biggest concern is value for money, especially for freelancers and small teams, because the pricing is high. Some reports are powerful but not explained clearly, which can slow down work for new users. For customer support, responses are helpful, but sometimes not fast enough when you are working on urgent client projects. > > Overall, my experience with Ahrefs has been very positive. It is a reliable platform for rank tracking, competitor analysis and website management. The tool is easy to use because of its good navigation, and it works well for team collaboration when sharing insights with colleagues. Although the value for money can be a challenge for smaller businesses, the quality of data and stability of the platform make it a strong choice for serious SEO Work. ----- ### "Years in my digital marketing toolset and will be for years to come" — 5.0/5 > **Paul** | *6 de septiembre de 2025* | Marketing y publicidad | Valoración de la recomendación: 9.0/10 > > **Puntos a favor**: Organisation of massive data into really simple to follow 'flows'. I think just about everyone will find their own fairly unique way of doing the reporting they need but unlike some of the competition - that's fantastic\! Find the data, deep dive into it, explore, collate lists, download, analyse. There's so many opportunities to use this data set. > > **Desventajas**: I think tools like this start as one thing and then try to move into full stack analysis or usage tools. Ahrefs has done this - so perhaps you're paying for things you don't need - but it has handled it a touch more gracefully than other software. > > I've been a user of Ahrefs for many years. It's a treasure trove of incredible digital marketing data - particularly for SEO, PPC and social research. My personal opinion is that it's handling the pivot to GEO really well and remains a staple of my digital marketing toolset. ----- ### "Declining quality of data since 2023" — 2.0/5 > **Jana** | *24 de septiembre de 2025* | Marketing y publicidad | Valoración de la recomendación: 1.0/10 > > **Puntos a favor**: We are still a paying user of Ahrefs at TheoryDigital but honestly, there's less and less to like. I have been extensively using the keyword research tool though, to produce writing prompts. That's the only thing that's keeping me there. > > **Desventajas**: They quit tracking niche keywords in like 2023, probably because of the server cost. So for websites in tiny niches the traffic would routinely be estimated as 0 unless you ranked on major, mainstream keywords. This costed webmasters agency business because some agencies had a process where they evaluated traffic based on Ahrefs and would not accept any alternative way. And now in 2025 they no longer track any positions that rank at over 10th place in Google, because the forced pagination in Google API would make their costs also prohibitive. > > Overall the traffic estimates Ahrefs show are extremely misleading my opinion is that marketing agencies should no longer use this tool as a point of reference about traffic levels on a website. The outdated impression of Ahrefs as a reliable reference is causing damage in the industry. The keyword search has been pretty good as an ideation tool, but I worry that now that they don't access 2+ pages of SERP they will no longer have the data to provide matching queries and related queries that were so great for my process. TLDR processes relying on Ahrefs need to be rebuilt now\! ----- Página: 1 de 25\ Siguiente: [Página siguiente](https://www.capterra.es/software/176340/ahrefs?page=2) ## Enlaces - [Ver en Capterra](https://www.capterra.es/software/176340/ahrefs) ## Esta página se encuentra disponible en los siguientes idiomas | Local | URL | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-AR | | | es-CL | | | es-CO | | | es-CR | | | es-DO | | | es-EC | | | es-MX | | | es-PA | | | es-PE | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | | it | | | ja | | | nl | | | nl-BE | | | pt | | | pt-PT | | ----- ## Datos estructurados