---
description: ¿Qué piensan los usuarios de Nightwatch? Lee las opiniones y opiniones verificadas, descubre sus características y el nivel de usabilidad, consulta los precios y conoce las ventajas y desventajas de Nightwatch.
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title: Nightwatch - Opiniones, precios y características - Capterra España 2026
---

Breadcrumb: [Inicio](/) > [Herramientas para SEO](/directory/30931/seo/software) > [Nightwatch](/software/177363/nightwatch)

# Nightwatch

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> Solución de gestión de SEO basada en la nube que permite a las empresas crecer y optimizar la visibilidad de las búsquedas mediante paneles interactivos.
> 
> Veredicto: 39 usuarios lo han valorado con **4.8/5**. De los mejores valorados en **Probabilidad de recomendación**.

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## Vista rápida

### ¿Quién usa Nightwatch?

Solución de optimización de motores de búsqueda para desarrolladores de sitios web, agencias de marketing y profesionales que ayuda a gestionar la visibilidad de los sitios en la web.

## Estadísticas y valoraciones rápidas

| Métrica | Valoración | Detalles |
| **En general** | **4.8/5** | 39 Opiniones |
| Facilidad de uso | 4.8/5 | Basado en las opiniones generales |
| Asistencia al cliente | 4.8/5 | Basado en las opiniones generales |
| Relación calidad-precio | 4.7/5 | Basado en las opiniones generales |
| Funcionalidades | 4.7/5 | Basado en las opiniones generales |
| Porcentaje de recomendaciones | 90% | (9/10 Probabilidad de recomendación) |

## Sobre el proveedor

- **Empresa**: Nightwatch
- **Constitución**: 2014

## Contexto comercial

- **Precio inicial**: 32,00 US$
- **Modelo de precios**:  (Prueba gratuita)
- **Público objetivo**: Trabajador autónomo, 2-10, 11-50, 51-200, 201-500, 501-1.000, 1.001-5.000, 5.001-10.000, 10.000+
- **Despliegue y plataformas**: Cloud, SaaS, Web
- **Países disponibles**: Eslovenia

## Funcionalidades

- Análisis de la competencia
- Creación de informes/análisis
- Gestión de auditorías
- Gestión de enlaces
- Herramientas de investigación de palabras clave
- Panel de comunicaciones
- SEO Audit
- Seguimiento de palabras claves
- Seguimiento de posiciones de palabras clave

## Integraciones (en total: 1)

- Google Analytics 360

## Opciones de asistencia

- Chat

## Categoría

- [Herramientas para SEO](https://www.capterra.es/directory/30931/seo/software)

## Categorías relacionadas

- [Herramientas para SEO](https://www.capterra.es/directory/30931/seo/software)
- [Herramientas de SEO local](https://www.capterra.es/directory/33515/local-seo-tools/software)

## Alternativas

1. [Semrush](https://www.capterra.es/software/151962/semrush) — 4.6/5 (2316 reviews)
2. [Ranktracker](https://www.capterra.es/software/184916/rank-tracker) — 4.0/5 (247 reviews)
3. [Wix](https://www.capterra.es/software/169007/wix) — 4.4/5 (10606 reviews)
4. [SiteGuru](https://www.capterra.es/software/160464/siteguru) — 4.8/5 (177 reviews)
5. [AccuRanker](https://www.capterra.es/software/149278/accuranker) — 4.9/5 (330 reviews)

## Opiniones

### "Top All-in-One Ranking Software Platform" — 5.0/5

> **Mike** | *28 de septiembre de 2018* | Marketing y publicidad | Valoración de la recomendación: 10.0/10
> 
> **Puntos a favor**: With over 15 years of experience in SEO and web marketing, I've bought into every ranking software platform in the market. I can tell you with high confidence that Nightwatch is by far the most accurate in terms of their keyword ranking over desktop and mobile plus they have other very helpful features such as pulling in valuable data from Moz, Ahrefs, and Majestic that is super friendly that saves me a ton of money on from buying those other platforms which are expensive.&#10;&#10;I purchased their Pro account and with it you can also white-label your reports to make them look professional and branded to your business. Additionally, Nightwatch allows me to spy on local competitor websites which is helpful information. Nightwatch.io is a must-have purchase for any digital marketing agency looking for an all-in-one solution for their clients and also to help grow their business. I've been with Nightwatch for over 3 years now and it's one of the best business decisions I've made.
> 
> **Desventajas**: Even though they already pull in valuable data from other platforms such as Ahrefs, Moz, and Majestic I'd like to see additional tools and features from those places.
> 
> The accuracy of keywords in the SERPs over desktop and mobile is amazing\!

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### "For when other tools fail... I turn to NightWatch" — 5.0/5

> **Usuario verificado** | *26 de mayo de 2023* | Marketing y publicidad | Valoración de la recomendación: 10.0/10
> 
> **Puntos a favor**: Everything is great about the tool especially the hyper local geo tracking.
> 
> **Desventajas**: Can get pricey the more KWs you add. But if you are making money then there is really no excuse.
> 
> Great so far. Never really needed any support as things are very clear cut.

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### "Nightwatch: Automation tool" — 3.0/5

> **Usuario verificado** | *6 de mayo de 2021* | Software informático | Valoración de la recomendación: 5.0/10
> 
> **Puntos a favor**: 1. It uses JS so its easy to use and run tests&#10;2. Implementation of cucumber (BDD) is so simple. &#10;3. Cool report can be generated using the html reporter.
> 
> **Desventajas**: 1. Driver is required for API test. &#10;2. The CICD seems a bit daunting in comparison to Cypress.
> 
> Nightwatch is great. I like it but I found Cypress more handy and easy. So we switched from Nightwatch to Cypress.

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### "Nightwatch - Deep Keyword and Link Tracking Tool" — 5.0/5

> **Kevin** | *28 de septiembre de 2018* | Internet | Valoración de la recomendación: 10.0/10
> 
> **Puntos a favor**: The tool is very simple and easy to use. It tracks keywords that I select accurately and displays SERPs in the tool. It allows me to track competitors and stay ahead of them in Google search, as well as create visuals and graphs to display my results to my seniors for reporting. The URL and link tracking built in to the tool is also helpful in identifying what sites are linking to mine, and whether the quality of the URL is worth reaching out for more links.
> 
> **Desventajas**: The only negative thing I could say about the tool is the pricing. Not that it isn't a great value at all pricing options, but it would be a nice nod to continued and valued customers to provide incentives to continue using the tool, such as retainment pricing or extras.
> 
> Overall, the tool is perfect for my needs, and I would recommend it to anyone who is in need of a keyword tracking tool.

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### "As a online marketing agency we cant live without Nightwatch\!" — 4.0/5

> **✓ Elia** | *1 de octubre de 2018* | Diseño | Valoración de la recomendación: 10.0/10
> 
> **Puntos a favor**: a lot of updates, much more then only ranktracking, very easy to use.
> 
> **Desventajas**: I miss the overall overview. We do a lot of work for clients and sometimes you just want to group some domains in one report. The dashboard now works, but is not very easy to use yet. Im sure they will fix this in a future update.&#10;&#10;Would also love to see seo audits implemented (like woorank or semrush), but i believe they already building this (awesome\!)
> 
> As a online marketing agency we cant live without Nightwatch\! It helps​ us keep a track of the rankings of our client but provide much more like competition insight and some advanced seo data. Alsp on love with the new added integration of analytics and Search console. Keep up the good work guys\!

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## Enlaces

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