---
description: ¿Qué piensan los usuarios de Referral Factory? Lee las opiniones y opiniones verificadas, descubre sus características y el nivel de usabilidad, consulta los precios y conoce las ventajas y desventajas de Referral Factory.
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title: Referral Factory - Opiniones, precios y características - Capterra España 2026
---

Breadcrumb: [Inicio](/) > [Software para afiliados](/directory/30836/affiliate/software) > [Referral Factory](/software/218230/referral-factory)

# Referral Factory

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> Una solución de marketing de recomendación asequible y fácil de usar, perfecta para pequeñas y medianas empresas y profesionales de marketing. Solución sin código.
> 
> Veredicto: 162 usuarios lo han valorado con **4.8/5**. De los mejores valorados en **Probabilidad de recomendación**.

-----

## Vista rápida

### ¿Quién usa Referral Factory?

Profesionales de marketing de cualquier sector.&#10;Pequeñas empresas.&#10;Medianas empresas.&#10;Empresas de comercio minorista. &#10;Empresas de servicios. &#10;Startups/SaaS. &#10;Afiliados &#10;Crea programas de recomendación en 15 idiomas diferentes.

## Estadísticas y valoraciones rápidas

| Métrica | Valoración | Detalles |
| **En general** | **4.8/5** | 162 Opiniones |
| Facilidad de uso | 4.8/5 | Basado en las opiniones generales |
| Asistencia al cliente | 4.9/5 | Basado en las opiniones generales |
| Relación calidad-precio | 4.7/5 | Basado en las opiniones generales |
| Funcionalidades | 4.7/5 | Basado en las opiniones generales |
| Porcentaje de recomendaciones | 90% | (9/10 Probabilidad de recomendación) |

## Sobre el proveedor

- **Empresa**: Referral Factory

## Contexto comercial

- **Precio inicial**: 200,00 US$
- **Modelo de precios**:  (Prueba gratuita)
- **Público objetivo**: 11-50, 51-200, 201-500, 501-1.000, 1.001-5.000, 5.001-10.000, 10.000+
- **Despliegue y plataformas**: Cloud, SaaS, Web
- **Idiomas admitidos**: alemán, armenio, checo, chino, chino tradicional, danés, español, finés, francés, griego, hebreo, hindi, inglés, irlandés, italiano, japonés, malayo, neerlandés, noruego, portugués, portugués de Brasil, portugués de Portugal, rumano, ruso, sueco, tailandés, turco, ucraniano, árabe
- **Países disponibles**: Alemania, Arabia Saudí, Argentina, Australia, Austria, Bahamas, Brasil, Bélgica, Canadá, Catar, China, Corea del Sur, Dinamarca, Egipto, El Salvador, Emiratos Árabes Unidos, España, Estados Unidos, Finlandia, Francia y 33 más

## Funcionalidades

- Análisis de campañas
- CRM
- Compromiso de clientes potenciales
- Creación de informes y estadísticas
- Detección de fraude
- Generación de clientes potenciales
- Gestión de afiliados
- Gestión de campañas
- Gestión de clientes potenciales
- Gestión de comisiones
- Gestión de contactos
- Gestión de incentivos
- Gestión de promociones
- Importación y exportación de datos
- Integración de redes sociales
- Ludificación
- Marketing multicanal
- Marketing por correo electrónico
- Métricas de rendimiento
- Promoción social
- ROI Tracking
- Segmentación de clientes
- Seguimiento de conversión
- Seguimiento de influencers
- Seguimiento de recomendaciones
- Third-Party Integrations
- Varias campañas

## Integraciones (en total: 18)

- BHN Rewards
- CRMS
- Google Analytics 360
- HubSpot CRM
- HubSpot Marketing Hub
- HubSpot Sales Hub
- Make
- Pipedrive
- Redtail CRM
- Salesforce Platform
- Stripe
- Tremendous
- Webhook Relay
- Zapier
- Zoho Connect

… y 3 integraciones más

## Opciones de asistencia

- E-mail/Help Desk
- Base de conocimientos
- Asistencia 24/7
- Chat

## Categoría

- [Software para afiliados](https://www.capterra.es/directory/30836/affiliate/software)

## Categorías relacionadas

- [Software de influencer marketing](https://www.capterra.es/directory/31337/influencer-marketing/software)
- [Software para afiliados](https://www.capterra.es/directory/30836/affiliate/software)
- [Herramientas de generación de leads](https://www.capterra.es/directory/30963/lead-generation/software)
- [Software para clientes embajadores](https://www.capterra.es/directory/31435/customer-advocacy/software)
- [Software para referidos](https://www.capterra.es/directory/30681/referral/software)

## Alternativas

1. [Viral Loops](https://www.capterra.es/software/150927/viral-loops) — 4.6/5 (137 reviews)
2. [Buyapowa](https://www.capterra.es/software/153180/buyapowa) — 4.6/5 (84 reviews)
3. [UpViral](https://www.capterra.es/software/1013010/upviral) — 4.7/5 (107 reviews)
4. [ReferralCandy](https://www.capterra.es/software/119331/referralcandy) — 4.5/5 (387 reviews)
5. [Post Affiliate Pro](https://www.capterra.es/software/147442/post-affiliate-pro) — 4.7/5 (705 reviews)

## Opiniones

### "I recommend this tool for a Referral Program campaign" — 4.0/5

> **Karen** | *24 de enero de 2025* | Software informático | Valoración de la recomendación: 7.0/10
> 
> **Puntos a favor**: The support team is amazing. They have solved all my problems very quickly finding the best solution.
> 
> **Desventajas**: The landing pages are not responsive for a mobile campaign
> 
> Referral Factory is a helpful tool to create a complete referral program. It is easy to integrate with Hubspot and has a very good support team and technical documentation.

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### "Easy-to-Use Referral Platform with Great Customization Options" — 5.0/5

> **Nahom** | *3 de agosto de 2026* | Software informático | Valoración de la recomendación: 10.0/10
> 
> **Puntos a favor**: The platform is intuitive and easy to navigate, with a straightforward setup process. I particularly liked the flexibility in creating referral campaigns, the customization options, and the clean user interface. The onboarding process and documentation also make it easy to get started.
> 
> **Desventajas**: Some advanced customization options could be explained more clearly for first-time users. I'd also like to see more built-in design templates and additional reporting features for deeper campaign analytics.
> 
> My overall experience with Referral Factory has been very positive. Setting up a referral campaign was straightforward, and the platform made it easy to customize the referral flow and understand how everything works. The interface is clean, performance was smooth, and I can see it being a valuable tool for businesses looking to grow through referrals.

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### "A Complete, All‑In‑One Solution for Effortless Referral Management" — 5.0/5

> **Julie** | *31 de julio de 2026* | Administración educativa | Valoración de la recomendación: 10.0/10
> 
> **Puntos a favor**: What I like most about Referral Factory is how seamlessly it consolidates the entire referral workflow. It allows businesses to build campaigns, track referrals, manage rewards, send communications, and monitor performance all within one streamlined dashboard. It removes the need for spreadsheets or multiple disconnected tools, making the whole process far more efficient and organized.
> 
> **Desventajas**: One thing I’ve noticed is that some of the more advanced settings could benefit from clearer guidance. The platform is intuitive overall, but adding short tooltips or practical examples would make it easier for new users to understand certain options without trial and error.
> 
> The platform brings all referral‑related tasks into one organised space, which makes managing campaigns and tracking results much more efficient. It reduces a lot of the manual admin work that usually comes with referral programs, thanks to automated emails, clear referral tracking, and a central dashboard that keeps everything easy to follow.

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### "Innovative Software" — 5.0/5

> **Miya** | *6 de agosto de 2026* | Tecnología y servicios de la información | Valoración de la recomendación: 10.0/10
> 
> **Puntos a favor**: There were quiet a few features I liked about the dashboard. I liked that the dashboard had easy to understand options such as the on click popup options. The options were very easy to read and click on. I also liked the integration feature that can be used to integrate our e-commerce sites etc.
> 
> **Desventajas**: I would appreciate if it had a clickable tool tip that was easy to call upon when needed. Just in case I forget some of the features and need an overview on the feature.
> 
> Overall the software is easy to use and easy to understand. I'm excited to see what other features that will aded in the future.

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### "Plenty of bugs" — 2.0/5

> **Stefano** | *30 de marzo de 2026* | Propiedad inmobiliaria | Valoración de la recomendación: 3.0/10
> 
> **Puntos a favor**: Referral Factory has a good campaign creation that allows for a quick start. The users management is also good.
> 
> **Desventajas**: The integration with Monday keeps on giving us issues, especially the sync. The APIs also lack any option to directly create campaigns.

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## Enlaces

- [Ver en Capterra](https://www.capterra.es/software/218230/referral-factory)

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