Listrak

Very valuable tool

Comentarios: Really appreciate the Listrak team. The [SENSITIVE CONTENT HIDDEN] is personable , my account managers are responsive, and support is always helpful and speedy.

Puntos a favor:

The Conductor tool to deploy emails is very user friendly. They continue to build out new functionality to add value to the email channel.

Puntos en contra:

Their analytics dashboard could use a revamp. Need to visit multiple places to find similar data. Not intuitive.

Insane ROI

Comentarios: Fantastic. And their customer support team is second to non. I've never had a problem that chat could not fix. Highly recommend Listrak to everyone!

Puntos a favor:

Email automation was a game changer for our clients. Producing an ROI sometimes 2 to 3 times other top performing marketing avenues. Outside automation the drag and drop easy to use platform to design weekly newsletters has helped increase consistent traffic as well as a loyal following. Agency or Individual Business, look into Listrak. You won't regret it.

Puntos en contra:

Price is higher than their competitors but functionality and ease of use holds strong. Plus the ROI is amazing so it pays for itself.

Look Elsewhere - Over Promises and Under Delivers

Comentarios: Non-customer oriented company. Focused on making the next sale instead of customer needs. Once you are locked into the contract they will leave you high and dry. Don't get locked in, better companies available.

Puntos a favor:

Can perform basic email service provider functionality

Puntos en contra:

Not a lot of value is included with the Listrak license--they try to charge you a separate license and implementation fee for many basic features. Poor after purchase support and guidance. Revolving door of account managers. Features did not perform as expected.

Best marketing and email service provider platform.

Puntos a favor:

The best Listrak’s advantages for us is that they provide us Email automation and Conductor tool to deploy emails which is very easy and user friendly. By Listrak platform we can extract some of the terrific customer’s behavior and their data to know about our customers’ needs and their future and past thinking’s about our company. It gives us a dedicated account manager which helps us to manage all the mails perfectly and we can work on it easily.

Puntos en contra:

Listrak’s features like popup messages and shopping cart are not understandable until we follow the Webinar or support process. Listrak’s analytic dashboard is not good because we need to visit multiple pages when we are finding the specific same data. When we use the SMS marketing platforms the SMS functionality is lacking so, this functionality needs to be more suitable and more user friendly. When we are working on Listrak’s then we have a failure to change the designs between desktop area and mobile.

Have been using them for years

Comentarios: Overall I would recommend Listrak. I have been using them as my ESP for 5 years now and have had great success building my program and campaigns.

Puntos a favor:

I love Listrak's dedication to my company and team. They are always looking for better ways to improve the account and support my team.

Puntos en contra:

Sometimes their technology is not exactly what we need. I mean that we tend to have a complicated way/process that sometimes does not jive with their system. So really its not their fault, we just have a complicated business.