XM for Strategy & Research

Designed to Advance your metrics

Comentarios: This tools is fantastic for working with our Faculty and Researchers. They expect in-depth analysis and appreciate the power of Qualtrics. Our staff and administrative personnel have all learned to use Qualtrics and most of my co-workers find it easy to use and can adapt it to their various needs. This is a great option for anyone looking for a variety of analytics for surveying, and can be adapted to simpler projects as well.

Puntos a favor:

The most useful part of Qualtrics is the depth of analytics you receive on your surveys, questionnaires, and other tools. In real time, as you develop your surveys you are given insights into how your data can be analyzed. It is designed to help you get the data you need back without asking unnecessary questions. The menu for building out surveys is very easy to use and the number of options and variety in types of questions gives you the ability to develop them exactly how you want. Conditional formatting is easy to implement, and there are many ways to incorporate other media into your survey/questionnaire. The surveys are built to be compatible in mobile without any additional design input as well.

Puntos en contra:

At times Qualtrics is a more powerful tool than you need. I find that there are some users who adapt to Qualtrics quickly, but others simply do not need it. If you are asking straight-forward surveys and only need basic analysis, you can find easier and lower cost tools. Some people can be overwhelmed by the options and the "analysis" that come with the variety of question-types. That being said, this can be a one-size-fits-all solution, but there will be some training and trial and error involved.

Qualtrics for Best Surveying Practices

Comentarios: Overall, Qualtrics CoreXM is a great platform for surveys, application forms, and research. There are so many embedded features, such as the ability to add a signature to the form, add questions that require file uploads, and different question types. It is definitely better than Google Forms or Microsoft Forms.

Puntos a favor:

Qualtrics has been great for creating applications and surveys to gather quantitative and qualitative data. There are so many features, so there is somewhat of a learning curve, but the time you spend in learning how to use the platform is an investment. I really appreciate that Qualtrics is customizable, and you can disseminate the forms in many ways (email, personalized links, generic links, twitter, etc.). I also appreciate that the information collected from the surveys can be exported into excel. One of the best features is that Qualtrics will send an email when a survey is completed, and it will give you periodic updates on how many responses the forms receive.

Puntos en contra:

I wish there was an easier way for individuals to retake or complete their form if they pause it or fail to finish in one setting. In addition, while the support pages are helpful to read through, and you can learn a lot from them, I wish there were more videos and live events to learn how to best use the software.

An adequate tool for measuring customer experience

Comentarios: Qualtrics offers a nice dashboard that shows all of your current projects. It is intuitive to create new projects and offers a diverse array of options for those projects. However, I find that it is not as easy to create "advanced" projects in Qualtrics as in other software.

Puntos a favor:

Easy to configure an NPS question and link into existing studies, offers industry standard studies like SUS "out of the box." (Or our administrator made templates that look like built-in features)

Puntos en contra:

It was more difficult to customize the questions in Qualtrics than in other products used to manage user surveys.

State of the art for survey building

Comentarios: As I limit my experience with Qualtrics to building surveys, distributing them, and downloading the dataset to work on data processing and analyses using other tools, the platform does its job. I could certainly expand my use of the tool if reporting and data visualization features offered a better user experience and look and feel.

Puntos a favor:

Qualtrics is the state of art when it comes to survey building platforms. It has one of the most user-friendly interfaces, it allows very complex logics, and offers questions types that you don't see in other tools. It is also super easy to upload my own lists and I often use their panel for outside sample recruitment.

Puntos en contra:

I am not a big fan of Qualtrics' reporting and data visualization features. The look and feel is poor and the tool is not flexible enough - if the dashboard feature was available, it could be another story. Customer support is also poor: they are not timely and often times they do not resolve my issues.

Data Collection and Analysis Made Easy

Comentarios: We have used Qualtrics and SurveyMonkey for larger surveys (50-100 questions) about students' experiences and Qualtrics makes manipulating the date very simple. It's easy to filter and export the data if you want to use Excel to do a bit more digging.

Puntos a favor:

I primarily use SurveyMonkey, Google Forms, and Qualtrics for surveying my students. Qualtrics is adopted by our University on a wider scale and we have access to all features. Qualtrics is a very capable, easy to use tool. There are a lot of helpful resources online that can be used to make the most of the features.

Puntos en contra:

If you are looking for a short and quick form to collect simple data, like signups, that don't require any data analysis, it is often easier to set it up in Google Forms or O365 than in Qualtrics. Qualtrics needs many more clicks for a simple survey than other (free) options.

Great tools but costly and customizing can be tricky/very difficult

Comentarios: Overall, I like the tools, but the look and feel aspects need major improvements to let the end user select how it looks. The brand admin interface there also needs to reflect a full range of options.

Puntos a favor:

The survey design is very user friendly with the exception of a few question types (eg, calendar selections require some simple java for anything reasonable). The data analysis side is fantastic and really stands out.

Puntos en contra:

The cost is very high in comparison to some other tools. You are paying a lot, but an unlimited admin license is very handy for our environment. You do get a good amount for the cost. Customizing the look and feel of the tool is super complicated and for anything beyond basics, you need custom CSS and headers. Test this thoroughly before purchase. The "branded themes" they make for you cannot be further edited at the admin level - super frustrating! The textIQ analysis likely isn't worth it for complicated feedback.

Great Data Collection Tool compared to others

Comentarios: Qualtrics is great. I'm really glad I made the switch for a more "Quality" in my work.

Puntos a favor:

Qualtrics has a nice dashboard and is very easy to use. great diverse array of options for the intuitive projects. offers more survey creation and distribution than any other platform.

Puntos en contra:

depending on what platform you were using before it my be a little difficult at first to get acclimated to the program. But after a few clicks you will be back to it realizing that the switch was the best thing you did.

Research at it's best

Comentarios: Analysis of user adoption of software applications in a variety of fields

Puntos a favor:

Easy way to insights and good quality of graphical visualization and wealth of statistical constructs

Puntos en contra:

Missing graphical représentations in dashboards

Great tool for staff, students, etc.!

Comentarios: I've used qualtrics in many ways. For simple things like a door decorating contest among staff, a chili cook off registration, sign up for skydiving club, gathering information for students i advised, event registration and more. The trigger email is my favorite thing qualtrics has so follow up can be automated! Being able to copy qualtrics or edit ones you use frequently to fit your current needs are amazing, so you dont always have to start from scratch!

Puntos a favor:

Qualtrics made it easy for me to gather information on students I advised. I could ask them questions related to their testing and if it was completed, what courses they were interested in taking, etc. and it made it so I didn't have to manually look all this info up (although I'd check their answers when we met!). It also made it possible for visits and events to have students sign themselves up as well as guests with a trigger email going to both of them from our team letting them know who to contact with further questions and attach a map of our campus!

Puntos en contra:

No cons, this system is one of the best that our institution has spent money on! It helps save time and make things efficient when we need to gather info!

Powerful Survey Platform

Comentarios: Core product for our work streams on customer research projects

Puntos a favor:

Very easy to use out of the box, but also possible to achieve very impressive results through more advanced techniques

Puntos en contra:

Not sure if it is possible, but it would be great to have some kind of a live feed into external software such as Tableau or even Excel

Qualtrics CoreXM

Comentarios: I used Qualtircs for over one year now. Coming from a REDCap background, I miss some of the program's features compared to QUaltircs. Qualtrics is not as intuitive for the new user and takes twice as long to build and test surveys. The reports feature of Qualitrics has multiple glitches and is not as viewer-friendly when trying to look at data within the platform.

Puntos a favor:

I do not like this program. I do not have anything about it.

Puntos en contra:

I do not like the survey creation format of this product. It is not intuitive, and there is no easy way to make mass changes. It takes multiple steps to update the values of the multiple-choice options manually.

A powerful survey tool with useful bolt-ons

Comentarios: Performed admirably as a survey tool but reporting and analysis didn't meet our needs and cost ultimately led us to switch platform again.

Puntos a favor:

Comprehensive survey build and management tool

Puntos en contra:

Reporting and analysis tools not as easy to use / powerful

Qualtrics surveys offer a good experience.

Puntos a favor:

It’s easy to take surveys on this site. There is a large variety of options.

Puntos en contra:

I don’t have any issues with this software. It rarely, if ever, crashes.

Hits a sweet spot between functionality and ease

Comentarios: Streamlined information flow from forms

Puntos a favor:

This is simple to use and implement, and my organization was able to customize its look and feel very easily so it "feels" native to the college.

Puntos en contra:

Wish it worked better with correction features

The Most Impressive Survey Tool

Puntos a favor:

Qualtrics CoreXM puts the power of web design in your hands via something that is marketed as a "simple survey builder." Qualtrics is capable of doing so much more than just building a survey, ranging from helping you analyze data in text, to helping get marketable research data. You'll be pressed to find better!

Puntos en contra:

There is a bit of a learning curve, but Qualtrics themselves provides teachings and courses to help ensure that users are knowledgeable and able to use the product.

Survey platform with the most functionality, although drawbacks for some research designs.

Puntos a favor:

Out of the all the survey platforms I have tried (survey monkey, wufoo, google forms etc.), Qualtrics has the most flexibility and functionality, without compromising the intuitive, user-friendly layout. Building surveys is painless, and when building more complicated surveys, I never hesitate to call the support team because of the short wait time and COMPREHENSIVE, USEFUL HELP. Qualtrics allows our lab to create, share and score surveys EFFICIENTLY. With the `Library, we can store surveys, blocks, and questions, which can be copied, edited or referenced in future projects. We have a personal libraries, and shared lab library. `Scoring saves us days of data cleaning. We can score a survey multiple times for different categories we create (ex. categories like Depression Score, Hopelessness Subscale Score). We also can customize the point value of the question items. This is important when the Likert Scale does not follow 1-5, or when a question needs to be reverse coded. When we need more advanced/customizable calculations we use embedded data (ex. converting sum to word labels depending on cutoffs). With scoring features, data can be expertorted and ready for analysis with VERY MINIMAL data cleaning. Before I explain the cons, I want to lead with saying support is always open and grateful for feedback and has even reached out to speak with me about what features I would like to be added.

Puntos en contra:

Although useful, scoring is cumbersome, and confusing. 1. 'Scoring' does not automatically set the items point value based on how it is recoded (items need to be reverse coded when inputting AND scoring). 3. Scoring does not stay with a survey when added to library 4. Scoring also has glitched numerous times not allowing me to create new scoring categories. Support has yet to reach out to me about a solution (over 8mns later). Embedded data (ED) also causes issues. 1. ED is case sensitive, so you must be very careful when inputting ED in logic or piped text. Often my logic is not working, or data is wrong, simply because I have an extra space at the end of my ED. Qualtrics should add the ability to choose ED you set from a dropdown eliminating this problem 3. ED has glitches for me not allowing me to view certain dropdown options in Survey Flow (also unexplained by Support) Survey flow is also quite cumbersome. When working with a complex survey (a lot of logic/branches/ED) it is hard to navigate. Survey Flow should have a side bar of levels for easier management. Survey flow would also benefit from having a 'checker' for incorrect logic or ED, keeping me from having to use the trial and error method. Other features I would like to see to the platform, 1. conditional formatting for email triggers. 2. ability to breakdown a survey report by individual 3. ability to link surveys reports together to look at data over time (ex. weekly report of anxiety symptoms).

Incredibly powerful, but incredibly persnickety

Comentarios: I've used Qualtrics for over a half-dozen years now, and I continue to find new things that I can do with it. However, be prepared to spend a *lot* more time tweaking and fine-tuning your projects than you might initially expect to, especially if you've never used the platform before.

Puntos a favor:

Qualtrics really is the gold standard when it comes to developing and deploying online surveys--it is almost synonymous in the same way we say "Kleenex" to refer to any tissue or "Xerox" to refer to any photocopy. The question types are excellent, the skip logic and other features are second-to-none, the reporting and results can be displayed and exported in a variety of ways... basically, if you can imagine it, you can do it with Qualtrics.

Puntos en contra:

As I mentioned above, if you can imagine it, you can do it with Qualtrics... but that's only if you've paid for a tier of features that will facilitate your ideas. Furthermore it can be incredibly difficult to develop and code custom functionality; there is ostensibly online help, but it largely takes the form of message boards, which oftentimes offer nothing more than a series of dead-ends. If your Qualtrics license is through a larger institution, it can be nearly impossible to obtain one-on-one support directly from Qualtrics... and then there's the generally persnickety, fussy interface that is not nearly as user-friendly as I believe Qualtrics thinks it is.

Excellent experiences with Qualtrics!

Comentarios: An easy to use system that not only collects data, but allows us to also create reports - both reports that we can export, and reports that we can share via link.

Puntos a favor:

This software is very easy to use. When working with people with various skill levels, it's nice to have a system that anyone can learn. We really like the variety of question types and the ability to create custom reports from the data. Customer service is also outstanding - whenever I've had an issue, they've been able to talk me through it fairly quickly. The support reps are very well trained. The support site is also great. I also know from past experience that Qualtrics does look at suggestions sent by users , and I appreciate that they have implemented changes to the system based on user feedback. Because of that, I always encourage people to let Qualtrics know if there's an issue or if there's a feature they'd like to see.

Puntos en contra:

We're a non-profit and it's a little pricey; I wish they had smaller packages for non-profits and small organizations, or monthly options for some features (i.e. SMS messaging - we only need this a few times a year.)

Powerful Surveying Tool

Comentarios: Awesome. Qualtrics has provided reputability and security to our data collections.

Puntos a favor:

The features that allow branching in surveying is powerful. This allows you to collect data from distinct groups of people all in one survey. The basic data reports generated by the software provide real time updates on progress and basic understanding of the data immediately. I appreciate all of the customization options in both the survey and report functions.

Puntos en contra:

If you are just collecting emails addresses, t-shirt sizes, etc. you should use something simpler and quicker, like Google forms. It is just not fast and user-friendly for simple surveying. Also, it does not always give data outputs in excel, etc. in a super convenient way. You definitely have to do some data clean up. It takes awhile to learn all of the features, but once you learn them, Qualtrics is a powerful tool.

Powerful survey tool with user-friendly interface

Puntos a favor:

The functionality of Qualtrics has dramatically improved over the past five years. There is now much more flexibility in customization, saving questions to blocks and libraries, analysis and reporting, and even appearance. There is a big range of question types and lots of options for customization for each question, and it's easy to drag-and-drop to rearrange the survey. There are some powerful analysis tools and you can easily download your data in different formats (CSV, TSV, SPSS, XML, etc.). The user/survey-taker side is clear and has been problem-free for our needs.

Puntos en contra:

Can sometimes run into issues with scrolling and saving changes to surveys when using Qualtrics on my iPad.

I have been using this program for about 5 years and find it to be essential to my business.

Comentarios: I am able to conduct research for customers that I used to contract for. It helps my business and keeps me up to date on a number of new methodologies. I am focusing on B2B customers now and this is a very helpful tool for both conducting surveys and analyzing the data.

Puntos a favor:

Software is fairly intuitive and support group is great at answering questions quickly. Customer support has really improved over the years. You just have to call to get a person quickly. Generally very knowledgeable.

Puntos en contra:

Takes some time to get familiar with the software. Online chat is slow probably due to lack of staffing. If you want help you have to call. They add new things constantly, hard to keep up, but that is actually a good thing.

Quality Data Gathering and Analytics tool

Comentarios: Our district uses this tool survey the public, our patrons, and district wide staff regarding various things. It has been a good tool to help our district decide on general direction needed to go in certain areas, and provides us with a fairly comprehensive graphical view of the data gathered. It's been a generally good experience, but does not meet our other forms needs. Its really just a survey data gathering tools with enhanced analytics, nothing more.

Puntos a favor:

The forms setup to gather data is a straight forward and fairly intuitive. You have some workflow items available for notifications and other such tasks which come in handy. Our communications director uses the data analytics heavily to assess overall patron opinion throughout the district, and then develops communication out to the public accordingly.

Puntos en contra:

It's a little more expensive than it probably should be. We looked at several other like applications and found that this product was certainly near the top in regard to price.

A step up from Survey Monkey

Comentarios: We use Qualtrics for student satisfaction surveys for our coaching and tutoring programs, events and workshops, or to poll students regarding needs, ideas for services, etc. As a doctoral candidate and researcher, I use Qualtrics to deliver a digital version of survey instruments and filter and export my data dor use in SPSS. I use it multiple times per week.

Puntos a favor:

It generates extremely professional looking surveys and results are exportable to csv format if you want to make an Excel or Google Sheet or directly into SPSS for advanced statistical analysis.

Puntos en contra:

A few features weren't self-explanatory, but quick Google searches turn up instructions, usually a Qualtrics help page.

Great survey software

Comentarios: Our University owns an enterprise license for this software program so it is readily available for our use. Recently I had difficulty with a survey b/c the results were not reflecting what we thought we had done with the distribution of it. That said, it was user error and through GREAT customer service we discovered what had happened and chose to close it out and distribute a second one that was formatted correctly. I have now used this program for well over four years and would highly recommend it to anyone needing a survey tool for gathering data/information. Great program!!

Puntos a favor:

This is a very powerful program for creating and distributing surveys. On the surface it is fairly user-friendly, however, there is a depth to this program beyond what you see on the surface that can be incredibly useful. That said, customer service is really amazing and is willing to quickly assist when there is a question about doing something with the program that is not just your standard survey creation.

Puntos en contra:

It is difficult to understand the depth to this program without some significant time spent or communication with customer service. The settings/tools are a bit kluge unless you fully understand the "language" of survey creation and the research it supports.

Must have software for research questionnaires and more

Comentarios: I use this software for a variety of purposes, online questionnaires, registration for events, and submitting applications are a few examples. I've found it really useful and helps me get my job done more effectively.

Puntos a favor:

Qualtrics is intuitive, organizes results for you, and helps with data analysis. You can export data in many different formats, and create just about any type of questionnaire imaginable. I embed videos, use skip and display logic, and you can email people their surveys from the software.

Puntos en contra:

There are only a few things that we have found the software incapable of doing, and they have been rather minor. We did request that the company add them to their "to-do" list. Customer support is really helpful when you run into problems.